Apple Inc. (AAPL)
| Market Cap | 4.13T +37.2% |
| Revenue (ttm) | 451.44B +12.8% |
| Net Income | 122.58B +26.0% |
| EPS | 8.25 +28.9% |
| Shares Out | 14.69B |
| PE Ratio | 33.36 |
| Forward PE | 30.20 |
| Dividend | $1.04 (0.37%) |
| Ex-Dividend Date | May 11, 2026 |
| Volume | 67,208,809 |
| Open | 275.00 |
| Previous Close | 275.15 |
| Day's Range | 274.21 - 281.82 |
| 52-Week Range | 199.26 - 317.40 |
| Beta | 1.09 |
| Analysts | Buy |
| Price Target | 315.09 (+12.08%) |
| Earnings Date | Jul 30, 2026 |
About AAPL
Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that all... [Read more]
Financial Performance
In fiscal year 2025, Apple's revenue was $416.16 billion, an increase of 6.43% compared to the previous year's $391.04 billion. Earnings were $112.01 billion, an increase of 19.50%.
Financial StatementsAnalyst Summary
According to 47 analysts, the average rating for AAPL stock is "Buy." The 12-month stock price target is $315.09, which is an increase of 12.08% from the latest price.
News
Apple Stock Dives as Price Hikes Trigger Concerns About Rising Memory Costs
Apple is starting to feel the squeeze from rising memory costs.
Apple raises iPad and MacBook prices as memory chip costs surge
Apple raised prices on iPad, MacBook Air, MacBook Pro, HomePod, and Apple TV as memory and storage chip costs surge amid AI industry growth.
‘September Is Key,’ Says Top Analyst About Apple Stock Following Price Hikes
Apple (NASDAQ:AAPL) stock appears to be on a more even keel in Friday’s trading, which is certainly an improvement over Thursday’s action. The shares had their worst day in more…
From Tech Giants to MANGOS: A New ETF Trend Emerges
During the past month, the ETF market has seen a wave of excitement surrounding a concentrated group of companies. While investors still want exposure to the tech giants that have dominated the past f...
The surprising Apple product that was spared from today's price hikes
Here's some news you don't see every day: On Thursday, Apple raised the prices on several of its best-selling products, including Mac desktops, MacBooks, iPads, and HomePod devices. (See below for a l...
Apple Stock Tumbles after Mac and iPad Price Hikes Leave iPhone Facing Autumn Test
Apple stock ($AAPL) is trying to steady itself on Friday after a steep price drop hit the tech giant. Shares of Apple rose 0.7% to $277.06 in early morning trading,…
Mag 7 Sell-Off Creates Opportunity as MU & AI Chips Run Hot
David Katz sees the Mag 7 sell-off as a buying opportunity in Apple (AAPL), Amazon (AMZN), Microsoft (MSFT), Meta Platforms (META), and Alphabet (GOOGL). He recommends trimming Micron (MU) and other s...
From SpaceX to Apple: how the tech-led AI rally suffered many blows this week and why
A bruising week for technology stocks has raised fresh questions about whether the artificial intelligence-fuelled market rally is becoming too volatile for comfort. A selloff that began on Monday gat...
Apple Can Get Away With Mac Price Hikes, but iPhone Is the Real Test
Apple has already raised prices on Macs and iPads as memory costs surge, but analysts say the bigger question is whether iPhone buyers will absorb higher prices.
Options Corner: AAPL Sours After Product Price Hikes
Apple (AAPL) had its largest single-day decrease in stock price since April 2025 on Thursday after boosting prices on some of its key products. Rick Ducat points out that the company is still among th...
History suggests Apple’s ecosystem supports pricing power, says Morgan Stanley
After Apple (AAPL) increased starting prices by 15%-25% across Mac, iPad, and Home and Accessories product lines, and hinted that there may be more price adjustments to additional products in…
Apple Stock Falls As Mac Prices Rise Up To 18% On Higher Memory Costs
Apple is raising prices up to 20% on products it's currently selling, reported the Wall Street Journal. This unprecedented move is a result of soaring prices of some computer memory chips – which are ...
‘Sell’ Apple Stock (AAPL), Says Barclays. Here’s Why
Apple ($AAPL) stock is seeing a rebound in Friday’s pre-market trading after it fell more than 6% on Thursday as the company raised prices across its MacBook and iPad lineup…
5 Things to Know Before the Stock Market Opens on Friday
Futures are pointing to a lower open for major indexes as chip and memory stocks come under renewed selling pressure; Apple shares are up slightly after a sell-off yesterday fueled by news the company...
Rise in memory chip costs puts pressure on retailers of laptops and smartphones
AI demand is contributing to a memory chip shortage. As a result, the prices of some consumer electronics are beginning to rise.
Apple in strong position to raise prices, says Wedbush
Wedbush analyst Daniel Ives tells investors in a research note that Apple (AAPL) is in a “strong” position to raise prices without sacrificing hardware performance and risking increasing customer chur...
Apple, Sandisk, Marvell, and More Stocks That Explain Today's Market
Tech looks set to extend a recent slump as Wall Street dumps some of the stocks that have benefited most from the AI trading frenzy.
Here’s How a Top Analyst Reacted to Apple’s (AAPL) Price Hikes on MacBooks and iPads
Apple ($AAPL) stock fell 6.2% on Thursday after the iPhone maker announced price hikes on MacBook and iPad. The company’s decision to pass higher memory and storage costs on to…
Apple, Microsoft Face Bigger Problems Than Micron's Memory Prices
Cheap drones are upending America's defense sector, a pure play humanoid robotics stock, gold's tough year, and more news to start your day.
Apple’s product margins expected to decline modestly, says UBS
Apple (AAPL) is raising MacBook and iPad prices to offset sharply higher memory costs, with recent gross margin resilience partly supported by tariff relief, and while near-term product margins are…
Apple supplier Tata tightens internal controls after data breach, sources say
Tata Electronics, a key Indian supplier to Apple , has restricted internal access to sensitive systems as it investigates a leak of thousands of secret client files on the dark web, a Tata source and...
Micron and Asian Rivals Tumble as Apple and Microsoft Hike Device Prices
The booming semiconductor market hit a major speed bump on Friday, sparking a ton of panic among global chip investors. South Korea’s benchmark KOSPI index plunged 5.8% in a chaotic…
The AI boom that's making your tech more expensive: Strategist on Apple & Microsoft price hikes
Is the AI capex boom built to last, or is consumer tech running out of room? Sunil Garg breaks down the bull and bear cases for the tech and memory markets, explaining why upstream infrastructure is t...
KOSPI rout jolts Asian markets as Apple turns AI boom into cost scare
Asian markets are learning that the AI boom has a price tag. A week that began with record highs ended with investors questioning whether surging demand for memory chips is becoming an inflation probl...
What smart people are saying about price hikes by Apple and Xbox
Apple increased MacBook and iPad prices by 20% due to worldwide demand for AI-driven chips. Xbox raised prices by up to $150, citing a memory chip shortage driven by AI infrastructure needs.