Apple Inc. (AAPL)
| Market Cap | 4.02T |
| Revenue (ttm) | 416.16B |
| Net Income (ttm) | 112.01B |
| Shares Out | 14.78B |
| EPS (ttm) | 7.46 |
| PE Ratio | 36.44 |
| Forward PE | 32.96 |
| Dividend | $1.04 (0.38%) |
| Ex-Dividend Date | Nov 10, 2025 |
| Volume | 27,249,793 |
| Open | 273.06 |
| Previous Close | 273.08 |
| Day's Range | 271.75 - 273.68 |
| 52-Week Range | 169.21 - 288.62 |
| Beta | 1.11 |
| Analysts | Buy |
| Price Target | 288.62 (+6.17%) |
| Earnings Date | Jan 29, 2026 |
About AAPL
Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that all... [Read more]
Financial Performance
In 2025, Apple's revenue was $416.16 billion, an increase of 6.43% compared to the previous year's $391.04 billion. Earnings were $112.01 billion, an increase of 19.50%.
Financial StatementsAnalyst Summary
According to 30 analysts, the average rating for AAPL stock is "Buy." The 12-month stock price target is $288.62, which is an increase of 6.17% from the latest price.
News
Ca$htag$: Apple (AAPL) Strong Holiday Season
@LikeFolio's Andy Swan says Apple (AAPL) “looks fantastic” and thinks it saw a strong holiday shopping season. He notes “extraordinarily strong” growth in consumer interest for iPhones, AirPods, and i...
Apple's AI challenges in 2026
CNBC's Steve Kovach reports on news regarding Apple.
What Can Trigger An Apple Stock Rally In 2026?
Apple (AAPL) has a remarkable history of swift increases, featuring over 30% rallies in less than two months during multiple years, including 2010, 2019, and 2024. Notably, there were two instances wh...
Apple misses on AI in 2025
CNBC's Steve Kovach joins ‘Squawk Box' to discuss Apple's AI missteps this year and the challenges ahead next year.
Apple needs to deliver an AI-charged Siri so good it gets older iPhone users to upgrade
Apple spent much of the year battling President Donald Trump's tariffs and the perception it has fallen behind rivals in AI. The company failed to deliver its update to Siri that would've added new ge...
Beyond Nvidia: Dan Ives Names Top AI Stocks For 2026
Wall Street is already looking past 2025 and positioning for the next phase of the artificial intelligence boom, and Wedbush analyst Dan Ives says investors should focus on the “AI ripple effect” winn...
Tech's biggest bull lists his Top 5 AI stocks for 2026, and Nvidia's isn't one of them
Besides Nvidia, Wedbush's Dan Ives recommended three other “Magnificent Seven” stocks to play the AI trade, plus a “cult” stock and a software company.
The sneaky factor that Apple investors need to watch in the new year
Just how well can Apple insulate itself from booming memory prices?
Why Wedbush's Dan Ives says these five AI stocks will boom in 2026
CNBC's "Squawk Box" teams discuss some of the top AI stock picks for 2026 with Dan Ives of Wedbush Securities.
Wedbush's Dan Ives talk top tech names to own heading into 2026
Wedbush's Dan Ives joins 'Fast Money' to talk what stocks did, and did not, make his top tech stocks list for 2026.
AI spend is forcing a Mag 7 reckoning — and the gap could widen in 2026
CNBC's MacKenzie Sigalos reports on the Mag 7 split as investors punish heavy AI capex without clear returns — and model convergence makes distribution the deciding edge heading into 2026.
Mag 7 trade splinters as AI winners pull away heading into 2026
CNBC's MacKenzie Sigalos reports on how a widening performance gap inside the Mag7 is forcing investors to reward companies that can turn AI spending into revenue and margins, while penalizing heavy s...
Mag 7 divide could widen in 2026 as Amazon, Meta, Apple lag year-to-date
CNBC's MacKenzie Sigalos reports on how the Magnificent 7 stocks could widen their divide in 2026.
Looking ahead to 2026: Can Apple stage a comeback after its AI struggles?
Apple has been lagging in the AI race compared to the other tech giants. While other tech giants have raced ahead with improved AI chatbots, video-generating apps, and much advanced AI models, Apple ...
Apple's 2025 year-in-review, and what could be next for the Big Tech giant
2025 was a big year for Apple (AAPL). Investors experienced some angst early in the year when concerns arose that the tech giant might be missing out on the AI revolution.
Apple seeks to appeal against £1.5bn ruling it overcharged UK customers
If appeal fails, every person in UK who made App Store purchases between 2015 and 2024 could be entitled to compensation
Apple Stock Ticks Up After a Surprise From China—and a Legal Win
China's imports of foreign-branded mobile phones, including Apple's iPhone, rose 128% in November from a year earlier.
How Well Does Apple's Live Translation Work for Japanese? I Tested It in Tokyo.
A non-Japanese-speaking first-time visitor used Apple's new in-ear translation feature to connect with locals at bars, sushi classes and even a fire ritual.
Apple Doesn't Need A Stronger AI Portfolio
Apple Inc. remains a global tech leader with a market cap exceeding $4 trillion. Its dominance is anchored in robust hardware platform performance. Current market debates focus on AAPL's competitive p...
Apple pauses app store changes in Texas after court blocks age assurance law
After a federal judge on Tuesday blocked Texas from implementing a new age verification law for app stores, Apple announced it will pause previously announced plans for the state as it continues to mo...
Texas Age-Verification Law for App Stores Is Blocked, a Win for Apple and Google
A preliminary injunction in federal court cited the First Amendment, handing a win to tech companies like Apple and Google.
Why the S&P 500 could hit 8,500, plus Apple's year-in-review
Market Domination anchor Josh Lipton breaks down the latest market moves for December 23, 2025. The Wealth Consulting Group's chief market strategist, Talley Léger, projects that the S&P 500 will reac...
Apple to allow third-party app stores in Brazil to settle iOS case with regulator
Apple will allow other app stores besides its own in the tech giant's iOS operating system in Brazil to settle a three-year case with the country's antitrust regulator CADE, both parties said on Tuesd...
EXCLUSIVE: Jay Woods Picks His Favorite And Least Favorite Magnificent 7 Stocks For 2026 – 'A Story To Watch'
The Magnificent Seven stocks continue to be among the most closely followed by investors, analysts and market experts. In an interview with Benzinga, Freedom Capital Markets Chief Market Strategist Ja...