Apple Inc. (AAPL)

NASDAQ: AAPL · Real-Time Price · USD
248.96
-0.98 (-0.39%)
At close: Mar 19, 2026, 4:00 PM EDT
249.31
+0.35 (0.14%)
Pre-market: Mar 20, 2026, 4:38 AM EDT
Market Cap3.66T +3.1%
Revenue (ttm)435.62B +10.1%
Net Income117.78B +22.5%
EPS7.88 +25.6%
Shares Out 14.68B
PE Ratio31.58
Forward PE28.92
Dividend$1.04 (0.42%)
Ex-Dividend DateFeb 9, 2026
Volume34,864,082
Open249.40
Previous Close249.94
Day's Range247.30 - 251.83
52-Week Range169.21 - 288.62
Beta1.12
AnalystsBuy
Price Target297.10 (+19.34%)
Earnings DateApr 30, 2026

About AAPL

Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that all... [Read more]

Sector Technology
IPO Date Dec 12, 1980
Employees 166,000
Stock Exchange NASDAQ
Ticker Symbol AAPL
Full Company Profile

Financial Performance

In fiscal year 2025, Apple's revenue was $416.16 billion, an increase of 6.43% compared to the previous year's $391.04 billion. Earnings were $112.01 billion, an increase of 19.50%.

Financial Statements

Analyst Summary

According to 28 analysts, the average rating for AAPL stock is "Buy." The 12-month stock price target is $297.1, which is an increase of 19.34% from the latest price.

Price Target
$297.1
(19.34% upside)
Analyst Consensus: Buy
Stock Forecasts

News

5 Stocks to Buy in a High-Risk Bull Market

From Big Tech to overlooked value plays, Victoria Fernandez shares 5 stocks to own in a “high-risk bull market”—and where she sees opportunity despite rising risks.

Other symbols: CGILDJCIPYPL
14 hours ago - The Street

Apple's China iPhone Sales Are Up. Thank Memory Cost Increases.

iPhone sales in the first nine weeks of the year outperformed competitors in China.

14 hours ago - Barrons

Apple fends off bid for new Apple Watch import ban at US trade tribunal

A U.S. trade tribunal preliminarily ruled that Apple's current Apple Watches do not infringe patents owned by Masimo , rejecting the medical-monitoring company's bid for ​a renewed import ban on the t...

16 hours ago - Reuters

Warren Buffett, Markwayne Mullin Bet On The Same 10 Stocks – Some Might Surprise You

So which seven stocks are common to both Berkshire Hathaway and Mullin's portfolio? Here's the full list, based on the Benzinga Government Trades page for Mullin.

Other symbols: AMZNAXPCOFCVXKOMASTZ
16 hours ago - Benzinga

These Tech Stocks Remain Hot, While Iran War Pullback Intensifies

Retail investors are cherry picking which companies to buy, as they spend less money overall, according to a new J.P. Morgan report.

Other symbols: AMZNMUNVDA
17 hours ago - Barrons

Apple Enjoys Sales Boost in China Amid Market Downturn

The Chinese smartphone market is rough these days for companies not named “Apple.” The iPhone maker's sales in China — the world's largest smartphone market — jumped 23% in the first nine weeks of thi...

20 hours ago - PYMNTS

Most Investors Think They Understand Value - They Don't

Value investing is about identifying misalignments between price and medium to long-term fundamentals, not just low multiples. I focus on high-quality, cyclical value stocks like Union Pacific, Old Do...

21 hours ago - Seeking Alpha

Apple issues spyware alert to iPhone users

Apple is urging users to update their iPhones after the discovery of new spyware that can take over phones running older versions of the iOS operating system.

21 hours ago - Skynews

AMG Yacktman Fund Q4 2025 Quarterly Scorecard: Buys, Sells, And Standouts

Our largest portfolio company, Samsung Electronics, outperformed in 2025 after underperforming in 2024. Samsung was awarded HBM qualification with NVIDIA in 2025 and ramped production quickly. South K...

1 day ago - Seeking Alpha

Apple's China smartphone sales jump 23% to start 2026, bucking industry trend

Apple posted a 23% surge in China smartphone sales in the first nine weeks of 2026, bucking a broader ​market decline as some Android phone makers raised prices in response ‌to higher costs for memory...

1 day ago - Reuters

Apple Is Way Behind in AI—and Still Making a Fortune From It

The iPhone maker's AI revenue is set to top $1 billion this year, reassuring investors who are wary of the sky-high spending of its rivals.

1 day ago - WSJ

Mag 7 Or 'Lag 7?' A Quant Review

Seven companies remain leaders in their respective industries. But their elevated valuations and moderating growth metrics reduce relative appeal below their peak years. With only one of the Magnifice...

1 day ago - Seeking Alpha

Tim Cook Riffs on Retirement Rumors, AI, Phone Addiction and Trump

Tim Cook isn't going anywhere just yet -- not during Apple's 50th anniversary celebrations, not with the company preparing to introduce its first foldable phone, not while the tech giant is trying to ...

1 day ago - CNET

Apple's talent exodus concerns: Here's what to know

CNBC's MacKenzie Sigalos reports on the latest departures from Apple and what it means for the company.

1 day ago - CNBC Television

Apple's talent exodus concerns

CNBC's MacKenzie Sigalos reports on news surrounding Apple.

1 day ago - CNBC Television

AMZN, NFLX and AAPL Forecasts – Big Three Sluggish Ahead of Fed

The “Big Three” in the US all look a touch sluggish at the moment, with the Fed meeting looming large on Wednesday.

Other symbols: AMZNNFLX
1 day ago - FXEmpire

Apple: Embracing AI The Way It Knows Best, Through Design (Rating Upgrade)

Apple's AI strategy centers on design and integration. Instead of competing on model scale, it embeds AI into iOS, macOS, and devices, making AI invisible and intuitive for everyday users. Apple lever...

1 day ago - Seeking Alpha

Apple fee cut to boost Tencent, NetEase margins in China, analysts say

Apple's decision to lower App Store commission fees in mainland China is expected to provide a modest but meaningful boost to the profitability of leading gaming firms Tencent and NetEase, according t...

Other symbols: NTES
1 day ago - Invezz

Touchstone Sands Capital Select Growth Fund Q4 2025 Portfolio Review

The Touchstone Sands Capital Select Growth Fund (Class A Shares, Load Waived) underperformed its benchmark, the Russell 1000® Growth Index, for the quarter ended December 31, 2025. Security selection ...

2 days ago - Seeking Alpha

Apple Stock Is Climbing: What's Happening Today?

When asked about reports suggesting he was planning to step aside, Cook was direct: "No, I didn't say that. I haven't said that.

2 days ago - Benzinga

Apple's 46% Land Grab: The North American Foldable Showdown Begins In H2 2026

According to Counterpoint Research, Apple could capture 46% of the North American foldable smartphone market in 2026—a staggering share for a product that doesn't yet exist. And that projection is alr...

2 days ago - Benzinga

Tim Cook squashes retirement rumors, says he 'can't imagine life without Apple'

Cook told ABC's "GMA" that reports he was preparing to step aside were a rumor and said he “can't imagine life without Apple.” His comments follow a turbulent stretch for Apple's leadership team and r...

2 days ago - CNBC

Apple Acquires Video Editing Software Firm MotionVFX

Video editing software company MotionVFX says it has been acquired by Apple. “For over 15 years, we've been on a mission to create world-class, visually inspiring content and effects for video editors...

3 days ago - PYMNTS

Apple acquires video editing software company MotionVFX

Apple has acquired MotionVFX, a company that develops plugins, templates, and advanced capabilities for Apple's Final Cut Pro video editing software. The financial terms of the deal are unknown.

3 days ago - TechCrunch

Apple acquires video editing company MotionVFX to boost subscribers

Apple has acquired visual effects editing company MotionVFX. The Polish startup has tools that work with Apple's Final Cut Pro editing suite.

3 days ago - CNBC