Apple Inc. (AAPL)
| Market Cap | 5.00T +30.5% |
| Revenue (ttm) | 466.82B +14.2% |
| Net Income | 128.93B +29.9% |
| EPS | 8.72 +32.6% |
| Shares Out | 14.59B |
| PE Ratio | 39.12 |
| Forward PE | 36.99 |
| Dividend | $1.08 (0.32%) |
| Ex-Dividend Date | Aug 10, 2026 |
| Volume | 6,966,425 |
| Open | 344.67 |
| Previous Close | 340.97 |
| Day's Range | 341.16 - 348.11 |
| 52-Week Range | 243.42 - 348.11 |
| Beta | 1.07 |
| Analysts | Buy |
| Price Target | 329.38 (-3.84%) |
| Earnings Date | Nov 2, 2026 |
About AAPL
Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that all... [Read more]
Financial Performance
In fiscal year 2025, Apple's revenue was $416.16 billion, an increase of 6.43% compared to the previous year's $391.04 billion. Earnings were $112.01 billion, an increase of 19.50%.
Financial StatementsAnalyst Summary
According to 44 analysts, the average rating for AAPL stock is "Buy." The 12-month stock price target is $329.38, which is a decrease of -3.84% from the latest price.
News
Apple's new smart home line-up includes a smart lock, thermostat and video doorbells
Apple is getting serious about the smart home space. The company on Tuesday showed off its new Apple Home Collection, which includes a new smart deadbolt lock, video doorbell, thermostat, temperature ...
Apple introduces Apple Home Collection lineup of smart home accessories
Apple (AAPL) announced Apple Home Collection, a new lineup of smart home accessories – including indoor and outdoor cameras, thermostats, temperature sensors, and a video doorbell and door lock –…
Apple unveils new Apple TV 4K
Apple (AAPL) announced the next generation of Apple TV 4K, which features Siri AI, “an entirely new version of Siri powered by the next generation of Apple Intelligence.” Apple stated:…
Apple introduces Apple HomeView
Apple (AAPL) introduced Apple HomeView, which it says is “designed to be central to the home and personal to everyone in it.” Apple added: “With a stunning 7-inch Liquid Retina…
Apple makes another push into the smart home market with HomeView
Apple is taking a big swing at the smart home market. The company on Tuesday unveiled its long-rumored smart home hub, dubbed HomeView, that can act as a central control point for smart home devices, ...
My First Impressions of Apple's New Smart Home Display
HomeView is a square-shaped screen for smart home control, hands-free FaceTime calls and access to Siri AI.
Apple Stock Ticks Up as Tech Giant Prepares to Show Off New Smart Home Products Featuring AI-Upgraded Siri
Apple shares ($AAPL) rose 1.8% to near $343 on Tuesday, October 13, as the iPhone maker prepares to show off a new line of smart home devices. The planned lineup…
Apple's best defense in the AI race could be winning your home
This post originally appeared in the Business Insider Today newsletter. You can sign up for Business Insider's daily newsletter here.
Apple to unveil new smart home products, showcasing updated Siri AI
Apple on Tuesday is expected to show off a new round of smart home products, including an iPad-like device meant to hang on walls or perch on tabletops that will showcase its AI-upgraded Siri virtua...
China smartphone shipments fall for sixth straight quarter - IDC
China's third-quarter smartphone shipments fell 15.4% from a year earlier to 57.9 million units, research firm IDC said on Tuesday.
Apple's iPhone market share climbs to 22%, just one point behind Samsung
CNBC's MacKenzie Sigalos reports on new Counterpoint data showing Apple gaining ground even as the global smartphone market contracts.
Apple’s iPhone 18 ship time below last year in pre-order cycle, says BofA
BofA keeps a Buy rating and $370 price target on Apple (AAPL). The firm states that its tracking of iPhone ship dates on Apple’s own website, and various carrier websites,…
How Apple Plans to Compete in the Home: Power On
Apple is finally ready to unveil its new smart home strategy, seeking to plug a major hole in its ecosystem. Also: New details on the company's Mac and iPad event near the end of October, and the late...
Why Apple May Have a SpaceX Problem
SpaceX's mobile ambitions could threaten the carrier subsidies that support Apple's iPhone sales, though competition may initially boost promotions.
Apple Stock (AAPL) Gains on Reports of Strong Orders for New Foldable iPhone
The company has raised prices on many of its electronic devices.
Apple (AAPL) Fails to Reclaim Global Smartphone Lead from Samsung in Q3 — Why Is AAPL Stock Up?
Samsung’s ($SSNLF) share of the global smartphone market rose to 23% in the third quarter despite a 3% drop in shipments from last year, according to Counterpoint Research. This helped…
Apple price target raised to $360 from $340 at JPMorgan
JPMorgan raised the firm’s price target on Apple (AAPL) to $360 from $340 and keeps an Overweight rating on the shares. The firm trimmed Apple’s near-term estimates to reflect “the…
Will the HomeView be Apple's first smart home success?
Apple will announce a new smart home hub on Tuesday called the HomeView, according to Bloomberg's Mark Gurman.
AAPL Perfect "Mouse Trap" for AI: Lance Roberts on Outlook Beyond iPhone Duo
Lance Roberts believes Apple (AAPL) still has the "better mouse trap" for AI optimization despite a slower rollout in the evolving technology. He explains how the Mag 7 giant remains a core technology...
MSFT Challenges AAPL with NVDA Powered Laptop: Will it Win Over Customers?
"Who asked for this product?" It's the biggest question Peter Andersen asks for Microsoft's (MSFT) new Surface Laptop Ultra powered by Nvidia (NVDA) RTX Spark.
Apple discloses deal to hire team and license tech from personalized podcast startup Huxe
Apple revealed in a regulatory filing that it has reached an agreement to bring on team members and technology from personalized audio startup Huxe, in what's commonly known as a reverse acqui-hire de...
Apple Stock (AAPL) Ends Lower After Reports Surface of Weak iPhone 18 Demand
The company has raised prices for its new smartphones.
Is the Market Turning? Apple Production Cuts & Fed Drama Explained
Market Domination The final hour of trading can see some of the biggest moves. Yahoo Finance keeps you up-to-date with all of the latest action.
NVDA, PLTR, MSFT, AAPL, CRWD: Dan Ives' Top 5 Stock Picks into 2027
The third and fourth derivatives of the AI trade are starting to see returns on investment, says Dan Ives, who believes markets are in the midst of the "golden age" of AI. He adds that every dollar sp...
Apple Stock (AAPL) Could Gain $75 per Share from AI, Dan Ives Says
Tech giant Apple ($AAPL) could gain roughly $75 in value per share from artificial intelligence, according to Yorkville Ives analyst Dan Ives, who has a $400 price target on the…