Apple Inc. (AAPL)

NASDAQ: AAPL · Real-Time Price · USD
259.37
+0.33 (0.13%)
At close: Jan 9, 2026, 4:00 PM EST
259.37
0.00 (0.00%)
After-hours: Jan 9, 2026, 7:59 PM EST
0.13%
Market Cap3.81T
Revenue (ttm)416.16B
Net Income (ttm)112.01B
Shares Out 14.70B
EPS (ttm)7.46
PE Ratio34.77
Forward PE31.44
Dividend$1.04 (0.40%)
Ex-Dividend DateNov 10, 2025
Volume39,654,348
Open259.08
Previous Close259.04
Day's Range256.22 - 260.21
52-Week Range169.21 - 288.62
Beta1.09
AnalystsBuy
Price Target289.91 (+11.78%)
Earnings DateJan 29, 2026

About AAPL

Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that all... [Read more]

Sector Technology
IPO Date Dec 12, 1980
Employees 166,000
Stock Exchange NASDAQ
Ticker Symbol AAPL
Full Company Profile

Financial Performance

In 2025, Apple's revenue was $416.16 billion, an increase of 6.43% compared to the previous year's $391.04 billion. Earnings were $112.01 billion, an increase of 19.50%.

Financial Statements

Analyst Summary

According to 29 analysts, the average rating for AAPL stock is "Buy." The 12-month stock price target is $289.91, which is an increase of 11.78% from the latest price.

Price Target
$289.91
(11.78% upside)
Analyst Consensus: Buy
Stock Forecasts

News

Jim Cramer says don't trade Apple and Nvidia as money rotates into overlooked stocks ahead of earnings season

Jim Cramer said uneventful labor data is allowing investors to focus on a broad rally spreading into overlooked parts of the market. Cramer said Apple and Nvidia are being sold to fund new opportuniti...

Other symbols: NVDA
1 day ago - CNBC

Grok and X should be suspended from Apple, Google app stores, Democratic senators say

Three Democratic senators called on Apple and Google to suspend Elon Musk's Grok and X apps from their stores. X and Grok, both owned by xAI, have recently enabled users to easily create and share sex...

Other symbols: GOOGGOOGL
1 day ago - CNBC

Apple CEO Tim Cook Could Buy 92,984 iPhone 17s With His 2025 Compensation

Apple Inc.  (NASDAQ: AAPL) CEO Tim Cook was one of the highest-paid executives in 2024. The CEO saw a slight dip in his 2025 compensation, but still took home an impressive pay package despite Apple s...

1 day ago - Benzinga

iPhone 17 Demand Lifts AAPL Supercycle, AI & Innovation "Question Mark"

The holiday season added muscle to Apple's (AAPL) iPhone 17 sales. @LikeFolio's data shows strong demand in the tail-end of 2025, something Megan Brantley believes offers a good set-up for 2026.

1 day ago - Schwab Network

Stock Of The Day: Is Apple About To Bounce?

Shares of Apple Inc. (NASDAQ: AAPL) are trading sideways on Friday. The recent downtrend of our “Stock of the Day” may have ended.

1 day ago - Benzinga

Is the Apple stock pullback a buy opportunity? Analysts see near term upside

Apple shares extended a rare period of weakness this week, slipping 0.5% to $259.04 on Thursday and marking the stock's seventh consecutive session of declines dating back to Dec. 30. While the pullba...

1 day ago - Invezz

Apple's stock falls for the eighth straight day. Here's what investors might be missing.

Apple's stock could rebound thanks to overlooked strength in iPhone demand and a new AI strategy, according to Evercore.

1 day ago - Market Watch

Democratic senators demand Apple, Google take X and Grok off app stores over sexual images - NBC News

Three Democratic U.S. senators are calling on Apple and Alphabet's Google to remove X and Grok from their respective app stores over the spread of nonconsensual sexual images of women and minors on th...

Other symbols: GOOGGOOGL
1 day ago - Reuters

Qualcomm Stock Gets Downgraded. The Chip Maker Still Has an Apple Problem.

Mizuho Securities downgrades Qualcomm stock to Neutral from Outperform.

Other symbols: QCOM
1 day ago - Barrons

Apple Stock's Make-Or-Break AI Bet

Apple (NASDAQ:AAPL) stock reached around $286 last year, driven by strong demand for iPhone 17 upgrades. This increase propelled the shares to more than 32x forward earnings—a premium valuation that h...

1 day ago - Forbes

Apple Taps JPMorgan Chase to Expand Its Financial Services Ecosystem

Apple's services strategy is anchored in hardware, turning devices into gateways for recurring engagement across payments, commerce and content. Financial services are increasingly part of that design...

Other symbols: JPM
2 days ago - PYMNTS

Deepwater's Gene Munster shares bull case for Apple despite down days

Gene Munster, Deepwater Asset Management, joins 'Fast Money' to share his bull case for Apple.

2 days ago - CNBC Television

'Fast Money' traders talk weakness in Apple

The 'Fast Money' traders talk weakness in Apple.

2 days ago - CNBC Television

This 50-year-old Apple veteran may succeed CEO Tim Cook

As Apple Inc. accelerates internal discussions around leadership succession, hardware engineering chief John Ternus has emerged as the leading candidate to eventually succeed Chief Executive Officer T...

2 days ago - Invezz

Apple's John Ternus Could Be Tim Cook's Successor as CEO

John Ternus, a low-profile but influential executive at Apple, could be next in line to replace the company's longtime chief executive, Tim Cook, if he steps aside.

2 days ago - NYTimes

Apple Card switches hands but no immediate changes for users

The Apple Card, known for its intuitive features and other perks for consumers, will now be issued by JPMorgan but Apple says nothing will change for users.

2 days ago - TechXplore

Apple stock: why JPM switch is strategically sound but financially modest

JPMorgan has replaced Goldman Sachs as the issuer of “Apple Card,” marking a significant shift in the tech titan's financial services strategy. On the surface, it's a seismic shift that offers Apple I...

Other symbols: JPM
2 days ago - Invezz

Apple Keeps Winning With Services, Cash, And Customer Loyalty

Apple remains a smart investment, driven by its resilient business model and robust cash generation despite a premium valuation. Services now generate $109 billion annually with 75% margins, outpacing...

2 days ago - Seeking Alpha

JPMorgan Chase to take over Apple card from original issuer Goldman Sachs

CNBC's Joe Kernen reports on the latest news.

Other symbols: JPM
2 days ago - CNBC Television

Apple Card Taken Over by JPMorgan. Why Goldman Has Exited the Credit Play.

The deal ends a failed experiment in consumer lending for Goldman Sachs, which launched a card with Apple in 2019.

Other symbols: JPM
2 days ago - Barrons

Top 3 Tech Stocks That Could Lead To Your Biggest Gains This Month

The most oversold stocks in the information technology sector presents an opportunity to buy into undervalued companies.

Other symbols: HPESWKS
2 days ago - Benzinga

Wall Street Breakfast Podcast: Selloff To Surge In Defense

Defense stocks surged after Trump proposed a $1.5T 'Dream Military' budget for FY2027, reversing prior sector declines. Lockheed Martin (LMT) and General Dynamics (GD) rebounded sharply, recovering lo...

Other symbols: FGDGOOGGOOGLLMT
2 days ago - Seeking Alpha

JPMorgan takes over Apple Card in major consumer finance deal

JPMorgan Chase has agreed to take over the Apple credit-card program from Goldman Sachs, marking a significant shift in the US consumer finance landscape and bringing an end to Goldman's troubled fora...

Other symbols: JPM
2 days ago - Invezz

India defends antitrust penalty law in Apple fight

A law used to calculate fines on the basis of a company's global turnover will discourage breaches by multinationals, India's antitrust watchdog told a court in opposing Apple's high-profile challenge...

2 days ago - Reuters

CNBC Daily Open: Magnificent Seven competition heats up

The S&P 500 and Dow Jones Industrial Average snapped three-day winning streaks Wednesday. Venezuela will ship sanctioned oil to the U.S. indefinitely, sources told CNBC.

2 days ago - CNBC