Apple Inc. (AAPL)

NASDAQ: AAPL · Real-Time Price · USD
278.51
+1.33 (0.48%)
Dec 10, 2025, 11:36 AM EST - Market open
0.48%
Market Cap4.12T
Revenue (ttm)416.16B
Net Income (ttm)112.01B
Shares Out 14.78B
EPS (ttm)7.46
PE Ratio37.34
Forward PE33.77
Dividend$1.04 (0.37%)
Ex-Dividend DateNov 10, 2025
Volume8,054,120
Open277.75
Previous Close277.18
Day's Range276.44 - 278.79
52-Week Range169.21 - 288.62
Beta1.11
AnalystsBuy
Price Target287.78 (+3.33%)
Earnings DateJan 29, 2026

About AAPL

Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that all... [Read more]

Sector Technology
IPO Date Dec 12, 1980
Employees 166,000
Stock Exchange NASDAQ
Ticker Symbol AAPL
Full Company Profile

Financial Performance

In 2025, Apple's revenue was $416.16 billion, an increase of 6.43% compared to the previous year's $391.04 billion. Earnings were $112.01 billion, an increase of 19.50%.

Financial Statements

Analyst Summary

According to 31 analysts, the average rating for AAPL stock is "Buy." The 12-month stock price target is $287.78, which is an increase of 3.33% from the latest price.

Price Target
$287.78
(3.33% upside)
Analyst Consensus: Buy
Stock Forecasts

News

Apple: Playing Switzerland In AI Battle, But Risks Losing Smartphone War

Apple maintains strong revenue and margin growth but faces potential valuation pressure from generative AI-driven competition. AAPL's cautious AI strategy avoids hyperscaler CapEx burdens, yet risks l...

1 hour ago - Seeking Alpha

GOOG, AAPL and AMZN Forecast – US Stocks Wait for Powell Press Conference

Major U.S. tech stocks are quiet as traders wait for Jerome Powell's comments after the FOMC decision. Google, Apple, and Amazon all remain in broader uptrends, with pullback viewed as a potential buy...

Other symbols: AMZNGOOGGOOGL
1 hour ago - FXEmpire

Addigy Apple MDM Wins Compliance Solution of the Year

MIAMI--(BUSINESS WIRE)-- #Addigy--Addigy, the leader in Apple device management for IT teams and managed service providers (MSPs), today announced it has been named a Best in Biz 2025 Silver winner fo...

2 hours ago - Business Wire

Jim Cramer rejects Wall Street doubts about Nvidia, Apple and Warner Bros. Discovery

CNBC's Jim Cramer on Tuesday told investors that it can be worthwhile to put trust in a good stock, even if a negative narrative about the company is gaining traction on Wall Street. He reviewed promi...

Other symbols: NVDAWBD
17 hours ago - CNBC

Options Corner: AAPL Price Target Boost

Citi raised its price target on Apple (AAPL) to $330 from $315 over bullish expectations for iPhone 17 sales. Rick Ducat notes the company's changing leadership and lagging stance in the A.I.

19 hours ago - Schwab Network

3 Stocks That Could Skyrocket Before the End of 2025

Amazon continues to announce important AI deals. Apple's iPhone 17 could be a huge holiday seller.

Other symbols: AMZNCOST
1 day ago - The Motley Fool

This Tech Company is One of the Largest by Market Capitalization. But Is Its Stock a Buy?

This company is involved in AI but has been slower to roll out its platform than certain peers -- this may have limited gains in recent years. The tech player has a long track record of growth and has...

1 day ago - The Motley Fool

ICEBlock developer sues U.S. government after DOJ demanded Apple remove app from store

The developer of the ICEBlock app, used to track local sightings of ICE agents and other law enforcement, sued the U.S. government for alleged free speech infringements. Attorneys for ICEBlock develop...

1 day ago - CNBC

High Expectations for Apple's (AAPL) 2026 & Example Options Trade

Marley Kayden covers price target changes for Apple (AAPL), including a note from tech bull Dan Ives. He argues that 2026 will be the year that Apple “finally enters the race” and expects a strong hol...

1 day ago - Schwab Network

Gene Munster Backs Apple As Top Magnificent 7 Stock For Next Six Months: Here's 2 Reasons Why

When it comes to betting on which Magnificent Seven stock will outperform over the next six months, Deepwater Management Managing Partner Gene Munster has made his selection.

1 day ago - Benzinga

Whoever Replaces Tim Cook at Apple Will Have 'Big Shoes to Fill'

Tim Cook ushered Apple into the age of smartwatches and wireless headphones. Will he be around for its AI era?

1 day ago - Investopedia

Pressure builds on Apple and CEO Tim Cook with holiday executive shakeup.

In the last seven days, there has been extraordinary turnover among Apple's top ranks, from its head of artificial intelligence to its top lawyer. CEO Tim Cook now has two fewer direct reports than he...

1 day ago - CNBC Television

Pressure builds on Apple and CEO Tim Cook with holiday executive shakeup

Apple has seen extraordinary turnover in its top ranks over just the past week. The iPhone maker has lost its head of AI, top lawyer and a key design executive.

1 day ago - CNBC

Apple chip chief Johny Srouji rejects exit rumors

Apple's senior leadership ranks are undergoing their most significant upheaval in years, even as one of the company's most influential executives sought to halt speculation about his own future. Johny...

1 day ago - Invezz

Apple chip leader Johny Srouji squashes exit rumors

CNBC's Steve Kovach reports on the latest news surrounding Apple chip leader Johny Srouji.

1 day ago - CNBC Television

Apple's chip boss squashes exit rumors, says he's not leaving the company

Apple chip leader Johny Srouji said in a memo to staff on Monday that he doesn't plan on leaving the company. Bloomberg reported on Saturday that Srouji had told CEO Tim Cook that he was considering l...

1 day ago - CNBC

Apple executive turnover: Evercore's Amit Daryanani on what's next for the tech giant

Amit Daryanani, Evercore IT hardware and networking equipment senior analyst, joins 'Squawk Box' to discuss the wave of executive departures at Apple, impact on the tech giant's long-term plans, and m...

2 days ago - CNBC Television

"Leadership Messengers" Podcast Hits #58 in the World on Apple Podcasts in Society and Culture Category

Hosted by Ovidilio (Ovi) Vasquez, the podcast offers deep insights from leaders in education, business, and beyond. Santa Rosa, California--(Newsfile Corp. - December 8, 2025) - The Leadership Messeng...

2 days ago - Newsfile Corp

Yardeni ends 15-year bullish call on Magnificent 7 as concentration risks climb

Yardeni Research has scrapped its long-running overweight stance on the so-called Magnificent 7, warning that the dominance of America's largest technology stocks has reached levels that are difficult...

2 days ago - Invezz

Options Corner: Dan Ives Boosts AAPL Price Target

It's no secret Dan Ives is a tech bull, though he sees even more upside from his previous price target on Apple (AAPL). The Wedbush analysts now sees $350 in the cards for the Mag 7 stock, up from $32...

2 days ago - Schwab Network

Consumer Tech Juggernaut Apple's Dynamic Ascendancy Fosters Unique Opportunities For Direxion's AAPU, AAPD ETFs

Undeniably, a pivotal advantage that consumer tech giant Apple Inc (NASDAQ: AAPL) freely wields is its popular and powerful brand. Once known as a quirky computer company, Apple has become synonymous ...

2 days ago - Benzinga

Ed Yardeni on why he's underweight 'Magnificent Seven' stocks

Ed Yardeni, Yardeni Research president, joins 'Squawk Box' to discuss the latest market trends, why he's moving away from being overweight on Magnificent 7 stocks, sectors he's in favor of, the Fed's ...

2 days ago - CNBC Television

Apple chip chief weighs exit: Report

CNBC's Steve Kovach joins 'Squawk Box' with the latest news on Apple.

2 days ago - CNBC Television

Apple's AI Troubles Open Opportunities for China's Smartphone Sector

Smartphone companies in China are reportedly promoting apps to help customers switch from the iPhone. That's according to a report Sunday (Dec.

2 days ago - PYMNTS

Apple's Executive Exits Could Include Hardware Chief

The wave of executive departures hitting Apple recently may not yet have crested. Johny Srouji, senior vice president of hardware technologies, recently informed CEO Tim Cook that he is thinking serio...

2 days ago - PYMNTS