Apple Inc. (AAPL)

NASDAQ: AAPL · Real-Time Price · USD
250.30
+2.53 (1.02%)
Oct 15, 2025, 10:55 AM EDT - Market open
1.02%
Market Cap3.72T
Revenue (ttm)408.63B
Net Income (ttm)99.28B
Shares Out 14.84B
EPS (ttm)6.57
PE Ratio38.09
Forward PE32.43
Dividend$1.04 (0.42%)
Ex-Dividend DateAug 11, 2025
Volume9,625,578
Open249.49
Previous Close247.77
Day's Range248.64 - 251.82
52-Week Range169.21 - 260.10
Beta1.09
AnalystsBuy
Price Target247.65 (-1.08%)
Earnings DateOct 30, 2025

About AAPL

Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple TV, Apple Watch, Beats products, and HomePod. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allow customers to discover and download applications and digital content, ... [Read more]

Sector Technology
IPO Date Dec 12, 1980
Employees 164,000
Stock Exchange NASDAQ
Ticker Symbol AAPL
Full Company Profile

Financial Performance

In 2024, Apple's revenue was $391.04 billion, an increase of 2.02% compared to the previous year's $383.29 billion. Earnings were $93.74 billion, a decrease of -3.36%.

Financial Statements

Analyst Summary

According to 32 analysts, the average rating for AAPL stock is "Buy." The 12-month stock price target is $247.65, which is a decrease of -1.08% from the latest price.

Price Target
$247.65
(-1.08% downside)
Analyst Consensus: Buy
Stock Forecasts

News

Apple rolls out devices with more powerful M5 chip

Apple unveiled a series of product updates on Wednesday, including a refreshed MacBook Pro, an iPad Pro and a second generation of the Vision Pro headset, as it embeds its latest M5 chip across device...

1 hour ago - Reuters

Apple announces new MacBook Pro laptops with updated chip

Apple announced new MacBook Pro models with an updated M5 chip that allows them to run faster than their predecessors. The new models start at $1,599 and go on sale Oct. 22.

1 hour ago - CNBC

Apple rival Honor launches AI phone tools that help users get online shopping discounts and more

With the AI upgrade, Honor expects to climb into the top three smartphone brands by market share in mainland China by the end of this year, Fei Fang, president of products at Honor Device, told CNBC i...

1 hour ago - CNBC

Apple unveils new 14-inch MacBook Pro powered by the M5 chip, delivering the next big leap in AI for the Mac

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today unveiled a new 14-inch MacBook Pro®, featuring the incredibly powerful Apple M5 chip. With M5, the 14-inch MacBook Pro gets even faster, more capable, ...

1 hour ago - Business Wire

Apple introduces the powerful new iPad Pro with the M5 chip

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today introduced the new iPad Pro® featuring the incredibly powerful M5 chip. M5 unlocks the most advanced iPad® experience ever, packing an incredible amoun...

1 hour ago - Business Wire

Apple Vision Pro upgraded with the powerful M5 chip and comfortable Dual Knit Band

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today introduced Apple Vision Pro™ with the powerful M5 chip that delivers a leap forward in performance, improved display rendering, faster AI-powered workf...

1 hour ago - Business Wire

Apple unleashes M5, the next big leap in AI performance for Apple silicon

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today announced M5, delivering the next big leap in AI performance and advances to nearly every aspect of the chip. Built using third-generation 3-nanometer ...

1 hour ago - Business Wire

Wedgewood Partners: Q3 2025 Top Performers And Detractors

Alphabet was a top contributor to portfolio performance during the quarter, as the Company's AI initiatives are driving strong growth in their advertising and cloud computing businesses. Taiwan Semico...

4 hours ago - Seeking Alpha

Exclusive: Apple lobbies India to change tax law seen hindering its expansion, sources say

Apple is lobbying India's government to modify its income tax law to ensure the company is not taxed for ownership of high-end iPhone machinery it provides to its contract manufacturers, an issue seen...

6 hours ago - Reuters

Apple leans on China to steady supply chain amid US tariff risks

Apple Inc. is treading a fine line between political pressure from Washington and the economic realities of its dependence on Chinese manufacturing. During his latest visit to China, CEO Tim Cook reaf...

7 hours ago - Invezz

Apple to Build Home Hub and Robot in Vietnam in Pivot From China

Apple Inc. is preparing to expand its manufacturing operations in Vietnam as part of a push into the smart home market and an ongoing effort to lessen its dependence on China. -------- More on Bloombe...

10 hours ago - Bloomberg Markets and Finance

China industry minister meets with Apple's Tim Cook

China's industry minister met with Apple CEO Tim Cook in Beijing on Wednesday, according to a statement released by the ministry.

10 hours ago - Reuters

Morning brief: Apple's Vietnam move; Coinbase's India deal; Trump's China feud

A day of significant global developments is underway, as Apple signals a major new chapter in its manufacturing strategy, Japan's opposition parties plot a historic power play, and Singapore takes a b...

Other symbols: COIN
10 hours ago - Invezz

Food Lion Feeds' Apple Bag Campaign Delivers 13.8 Million Meals to Nourish Neighbors

Customers and associates help fight hunger with the campaign's second-largest total since 2014 Customers and associates help fight hunger with the campaign's second-largest total since 2014

22 hours ago - GlobeNewsWire

AAPL, GOOG and AMZN Forecast – Major US Stocks Look Soft in Premarket

The three stocks in this analysis all look a bit soft in premarket trading, as we are still reeling a bit from the Friday session that was so negative. At this point though, I see support in the gener...

Other symbols: AMZN
1 day ago - FXEmpire

Apple's iPhone 17 Lead Times Remain High: Gene Munster Says 'Data Reinforces The Optimism'

Demand for the iPhone 17 could help boost the stock price of Apple Inc (NASDAQ:AAPL) going forward. The big question is whether investors will be patient enough to wait for results from the September ...

1 day ago - Benzinga

Apple: Inside The iPhone 17 Supercycle

iPhone 17 pre-orders rose 5–10% YoY, with global lead times up 80%, signaling strong consumer demand momentum. Over 315 million iPhones haven't been upgraded for four years, creating a massive pent-up...

1 day ago - Seeking Alpha

iPhone Air to begin pre-order in China after telecom operators approved for eSIM services

Apple's iPhone Air would be available for pre-order in China later this week, as major Chinese telecom operators obtained regulatory approvals for eSIM services, the company said on Monday.

2 days ago - Reuters

Apple Looks to Acquire Tech and Expertise From Prompt AI

Apple is reportedly preparing to acquire talent and technology from computer vision startup Prompt AI. The tech giant was in late stage talks on the deal, CNBC reported Friday (Oct. 10), with Prompt's...

2 days ago - PYMNTS

Six Reasons To Ride Apple's Rally Cautiously And Why Continue To Use APLY

Apple remains resilient amid tariff pressures, with strong free cash flow and stable profit margins demonstrating durable pricing power. APLY, a conservative covered call ETF on AAPL, has captured ~20...

4 days ago - Seeking Alpha

Apple Reorganizes Health and Fitness Divisions Ahead of Former COO's Retirement

Apple is reportedly reorganizing some of its divisions as the retirement of former Chief Operating Officer Jeff Williams nears. The company will move its health and fitness divisions and place them un...

4 days ago - PYMNTS

Apple nears deal to acquire talent and technology from computer vision startup Prompt AI

Apple is nearing a deal to acquihire Prompt AI, an early-stage startup focused on computer vision. Prompt's founders include Tete Xiao, an AI researcher with a Phd in computer science from UC Berkeley...

4 days ago - CNBC

Apple sued over use of copyrighted books to train Apple Intelligence

Apple was hit with a lawsuit in California federal court by a pair of neuroscientists who say that the tech company misused thousands of copyrighted books to train its Apple Intelligence artificial in...

4 days ago - Reuters

EU questions Apple, Google, Snapchat, YouTube over risks to children

The EU on Friday demanded tech giants Apple, Google, Snapchat and YouTube explain what steps they are taking to protect children online.

Other symbols: GOOGGOOGLSNAP
5 days ago - TechXplore

Mar Vista U.S. Quality Q3 2025 Top Contributors And Detractors

Oracle, Apple, and Amphenol were among the portfolio's top contributors for the quarter, appreciating +28.91%, +24.25%, and +25.49%, respectively. Alternatively, Intuit, Salesforce, and SAP detracted ...

Other symbols: APHCRMINTUORCLSAP
5 days ago - Seeking Alpha