Bread Financial Holdings, Inc. (BFH)
NYSE: BFH · Real-Time Price · USD
96.94
-0.81 (-0.83%)
At close: Oct 1, 2026, 4:00 PM EDT
96.94
0.00 (0.00%)
After-hours: Oct 1, 2026, 7:30 PM EDT
Bread Financial Holdings Stock Forecast
Stock Price Forecast
According to 17 analysts polled by S&P Global, Bread Financial Holdings stock has a consensus rating of "Buy" and an average price target of $114.81. The average 1-year stock price forecast is 18.43% higher than the current stock price, while the lowest is $86 (-11.29%) and the highest is $130 (+34.10%).
Price Target: $114.81 (+18.43%)
Analyst Consensus: Buy
Price Target
ChartAnalyst Ratings
The average analyst rating for Bread Financial Holdings stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.
Recommendation Trends
| Rating | Apr '26 | May '26 | Jun '26 | Jul '26 | Aug '26 | Sep '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 6 | 7 | 7 | 7 | 8 | 7 |
| Buy | 1 | 1 | 1 | 1 | 1 | 1 |
| Hold | 8 | 8 | 7 | 8 | 7 | 8 |
| Sell | 2 | 2 | 3 | 1 | 1 | 1 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 17 | 18 | 18 | 17 | 17 | 17 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Evercore ISI | Evercore ISI | Buy Maintains $120 → $118 | Buy | Maintains | $120 → $118 | +21.72% | Oct 1, 2026 |
| Wells Fargo | Wells Fargo | Hold Reiterates $115 | Hold | Reiterates | $115 | +18.63% | Sep 30, 2026 |
| Barclays | Barclays | Hold Maintains $109 | Hold | Maintains | $109 | +12.44% | Sep 16, 2026 |
| Bank of America Securities | Bank of America Securities | Buy Reiterates $129 | Buy | Reiterates | $129 | +33.07% | Sep 15, 2026 |
| TD Cowen | TD Cowen | Hold Maintains $114 | Hold | Maintains | $114 | +17.60% | Sep 15, 2026 |
Financial Forecast
Revenue This Year
4.01B
from 3.85B
Increased by 4.28%
Revenue Next Year
4.15B
from 4.01B
Increased by 3.62%
EPS This Year
12.37
from 12.16
Increased by 1.72%
EPS Next Year
13.63
from 12.37
Increased by 10.22%
EPS and Forward PE are based on non-GAAP adjusted numbers.