Day. Thank you for standing by. Welcome to the NerdWallet Inc. First Quarter 2026 Earnings Call. At this time, all participants are in a listen-only mode. After the speaker's presentation, there will be a question and answer session. To ask a question during the session, you will need to press star one one on your telephone and you will then hear an automated message advising your hand is raised. To withdraw your question, please press star one one again. Please be advised that today's conference is being recorded. I would now like to hand the conference over to your first speaker today, Rob Ferris, VP of Finance. Please go ahead.
Thank you, operator. Welcome to the NerdWallet Q1 2026 earnings call. Joining us today are Co-founder and Chief Executive Officer, Tim Chen, and Chief Financial Officer, John Lee . Our press release and shareholder letter are available on our investor relations website. A replay of this update will also be available following the conclusion of today's call. We intend to use our investor relations website as a means of disclosing certain material information and complying with disclosure obligations under SEC Regulation FD from time to time. As a reminder, today's call is being webcast live and recorded. Before we begin today's remarks and question and answer session, I would like to remind you that certain statements made during this call may relate to future events and expectations, and as such, constitute forward-looking statements.
Actual results and performance may differ from those expressed or implied by these forward-looking statements as a result of various risks and uncertainties, including the risk factors discussed in reports filed or to be filed with the SEC. We urge you to consider these risk factors and remind you that we undertake no obligation to update the information provided on this call to reflect subsequent events or circumstances. You should be aware that these statements should not be considered a guarantee of future performance. Furthermore, during this call, we will present both GAAP and non-GAAP financial measures. A reconciliation of GAAP to non-GAAP measures is included in today's earnings press release, except where we are unable, without reasonable efforts, to calculate certain reconciling items with confidence. With that, I will now turn it over to Tim Chen, our Co-Founder and CEO. Tim?
Thanks, Rob. We reported revenue of $222 million for the first quarter, up 6% year-over-year. Within our consumer vertical, we saw continued year-over-year growth in banking, driven by robust demand for savings accounts. Personal loans revenue was also significantly higher in Q1 year-over-year. These positives were partially offset by a year-over-year decline in credit cards. Within our SMB vertical, we saw year-over-year declines driven by organic search headwinds. Non-GAAP operating income of $34 million and adjusted EBITDA of $45 million set new Q1 records, driven by strong operating leverage on our fixed cost base and lower other marketing spend. As we look ahead, we are affirming the high end of our full-year NGOI guidance range, but taking a more conservative view on the lower end of the range to reflect two dynamics that are adding uncertainty to near-term results.
First, in auto insurance, monetization from one of our large partners started running below our expectations, which impacted our Q1 results and is expected to have a greater impact in Q2. While this business can be volatile on a quarter-to-quarter basis, we're encouraged by the strong macro outlook for auto insurance customer acquisition spend. Against this healthy backdrop, we are deepening our technology integrations with several auto insurance carriers and expanding our offering with agent-centric carrier partners through phone-based referrals. We are also investing to build out our branded agency, NerdWallet Insurance Experts. We believe that these investments will create a more diversified and resilient base from which we'll grow in the future. Second, we've decided to be more aggressive in placing our long-term bets.
We believe our brand and distribution moats represent a growing advantage as less powerful brands struggle to reach consumers efficiently, while AI simultaneously reduces the cost of offering financial products. This is creating a unique investment window for NerdWallet. While this environment is increasingly challenging for newer entrants and single-product companies, our trusted brand leaves us in a strong position to capitalize on our massive consumer reach and distribution network. Whether we're evaluating corp dev opportunities or building offerings like NerdWallet Insurance Experts, we believe we are in a sweet spot to generate attractive long-term returns on these investments. Now I will pass it over to John to cover our financial results in more detail.
Thanks, Tim. Before I walk through the results in detail, a quick reminder on the reporting change we discussed last quarter and which took effect today. Beginning this quarter, we're presenting revenue in two categories, consumer and SMB. Consumer combines what we previously reported as insurance, credit cards, loans, and emerging verticals. SMB remains unchanged. Prior period amounts have been restated under this new presentation. Turning to the top line, total revenue in Q1 was $222 million, up 6% year-over-year. Consumer revenue was $198 million, up 10% year-over-year, driven by banking and personal loans and partially offset by consumer credit cards, primarily due to organic search headwinds. SMB revenue was $25 million, down 15% year-over-year, driven primarily by organic search revenue declines in SMB products, partially offset by revenue growth in loan originations. Moving to profitability.
Q1 GAAP operating income was $27 million compared to $1 million in the prior-year quarter. NGOI was $34 million at a 15% margin, up from $9 million at a 4% margin in Q1 2025 and above our guidance range of $28 million-$32 million. The year-over-year improvement was primarily driven by lower other marketing expenses on lower brand spend, partially offset by higher performance marketing spend. Recall that we did not repeat a Super Bowl ad this year, which was the primary cause of the decline in our other marketing spend year-over-year. As we have seen in the past quarters, brand spend tends to fluctuate quarter-over-quarter and is dependent on timing of brand campaigns and market conditions. Q1 adjusted EBITDA was $45 million. Turning to cash flow and capital allocation.
We ended the quarter with $56 million of cash and cash equivalents, down from $98 million at year-end in 2025. During the quarter, we generated $40 million of adjusted free cash flow, offset by $17 million of cash consideration for the College Finance acquisition that closed in February, as well as $66 million of share repurchases in the quarter. Please note that the contributions from the College Finance acquisition were not material to first quarter revenue or operating income. Our trailing twelve-month adjusted free cash flow of $131 was up 125% year-over-year, a testament to the strong cash flow characteristics of our business model. Our diluted weighted average share count was down 9% year-over-year due to our share repurchase activity, and we'll continue to evaluate share repurchases alongside other uses of capital.
As of March 31, we had $90 million remaining under our share repurchase authorization. Turning to guidance. We expect to deliver second quarter revenue in the range of $186 million-$202 million, up 4% year-over-year at the midpoint. In terms of profitability, we expect Non-GAAP Operating Income in the range of $6 million-$14 million. As a reminder, Q2 is typically our seasonally softest quarter, and our guidance reflects this, as well as our deliberate increase in vertical integration investments to drive long-term growth. For the full year, we're guiding to an NGOI expectation between $85 million and $110 million.
We're reaffirming the upper end of our previously issued guidance range with the expectation that we will continue to grow revenue year-over-year in each of the remaining quarters of 2026, supported by continued performance marketing-led growth and banking, personal loans, and other products, resulting in full year revenue growth in the mid to high single digits year-over-year. In addition to top line growth, we expect NGOI to be supported by ongoing corporate G&A expense discipline. However, we're reducing the low end of the range, which now reflects planned investments to accelerate our vertical integration strategy and to reflect uncertainty as it relates to monetization with one of our large auto insurance partners.
As Tim mentioned, we're increasingly confident that these investments not only have the potential to accelerate our growth and generate attractive returns for our shareholders, but to create a more diversified and resilient NerdWallet over time. With that, we'll open it up for Q&A.
Thank you. At this time, we will conduct a question-and-answer session. As a reminder, to ask a question, you will need to press star one one on your telephone and wait for your name to be announced. To withdraw your question, please press star one one again. Please stand by while we compile the Q&A roster. Your first question comes from the line of Justin Patterson with KeyBanc Capital Markets. Go ahead, your line is open.
Great. Thank you. This is Miles Jakubiak on for Justin. I wanted to dive deeper in on the acceleration of investments into the vertical integration. Just curious if you could, you know, give more context around what you saw or what changed that led you to, you know, wanna push the pedal on some more investment in these areas. Any more context you can provide around just where these dollars are going within, you know, the vertical integration strategy would be helpful. Thank you.
Thanks for the question, Miles. Yeah. High level, you know, the cost of launching financial products is decreasing rapidly as everything from software to call centers to capital markets is getting more efficient. Meanwhile, the cost of distribution is going up. That means now more than ever, distribution is king. As a result, a lot of bright entrepreneurs, whether, you know, internal to NerdWallet or external, are seeing NerdWallet as a great place to build. We have a really unique investment window. I mean, from the corp dev side, we're seeing a lot of people coming to us, who value our distribution, who have built great products. We're also considering building a lot of things ourselves as well.
Great. Thank you.
Standby for our next question. The next question comes from the line of Michael Infante with Morgan Stanley. Please go ahead, your line is open.
Yeah. Hey, guys. Two ones for me. I'll ask them both at the same time. Are you able to parse how much of the full year low-end NGOI reduction is driven by the monetization dynamics versus the incremental investment? Then Tim, just on the incremental investment, you obviously gave some commentary there. I mean, we're in, you know, obviously the middle of, you know, a pretty significant sort of structural profitability change in the business with, you know, the mix shift towards performance marketing. Can you just sort of walk us through, you know, the work that you guys have done internally to get comfortable with the returns that you intend to deliver here? Thank you.
Thank you for the question. Just on the NGOI full year guidance question, we are reaffirming the upper end of our previously issued guidance range, with the expectation that we'll continue to grow revenue year-over-year, each in the remaining quarters. In terms of the low end of the range, we assume that in the lower end of the range that we're not able to offset the insurance weakness for the entire year, and we continue to invest further into our vertical investment strategy. Whereas the high end of the range represents that we are able to offset the insurance weakness in the second half of the year, while we identify fewer investment opportunities in our vertical investment strategy.
Yeah. I'll take the second part of that. Maybe first I'll give a little more color on the insurance as well. I mean, one of our large carriers pulled back in March, and we have a lot of concentration towards a few carriers currently and a few channels, right? Taking a step back, even after growing our insurance business severalfold over the past few years, we're still a relatively new player in this market and have a pretty high concentration. We're really investing in growing additional carriers, but we're also starting to sell directly to agents, and that's a new business for us. That rounds out our core quick offerings with calls and leads, and it enables us to open up additional channels.
In terms of the IRR analysis, you know, we obviously wanna exceed our cost of capital when we're doing things like vertical integration. Our cost of capital is pretty high, right? Like, if you look at our free cash flow yield versus our market cap and our growth rate, that's a pretty high hurdle to get over. I think what's kind of unique for us is we have that big top of funnel when we're looking at things from a corp dev perspective. We can do commercial testing with partners and get a pretty good sense of how that's gonna shake out. When we're building internally, yeah, with all the new tools and infrastructure that's available now, you can build pretty incredible stuff with pretty small teams.
Both of those are affecting the cost side of the IRR calculation.
Helpful. Thanks, guys.
Great. One moment for the next question. Your next question comes from Ralph Schackart with William Blair. Go ahead, your line is open.
Good afternoon. Thanks. A question, just maybe, piggybacking off that last question on insurance, could you maybe just give us a sense of, or better understanding of the investment needed in terms of the dollars and/or the duration of this investment? Is this gonna be, you know, a multi-quarter cycle or something that you think could be, I guess, sorta quickly built to add that additional carrier capacity? Then maybe just a, an update on the LLM traffic, maybe what you've observed or learned since the last call, you know, any sense potentially how cannibalistic this is or kinda maybe how that traffic is shaking out. Thank you.
On the insurance build-out, we're definitely talking multi quarters, right? I mean, we're talking about standing up a system where we're routing calls to agents at, you know, both independent agents as well as captive agents. That just takes time. We gotta build that out from both a operational side as well as a BD side and, you know, demonstrate our value and kinda follow the playbook over time. I'd expect more of a slower ramp there. You know, we're gonna try to do it efficiently, but that is an incremental investment. In terms of LLM traffic, pretty much the same story as last quarter.
I mean, we're, you know, pretty dominant when it comes to LLM share and financial services, or money questions, based on all the third-party data we've seen. We do see people coming through. We see high conversion rates. It's just a very small piece of our overall pie right now from a revenue perspective.
Great. Thanks, Tim.
Thank you. I'm showing no further questions at this time; I will now turn it back to management for closing remarks.
All right. Thanks everyone for your questions today. This quarter we made meaningful progress against our strategic pillars. I'm proud of what the Nerds delivered and remain confident in where we're headed. Our focus is clear: making NerdWallet the first-place consumers turn to shop for financial products. Thank you.
Thank you for your participation in today's conference. This does conclude the program. You may now disconnect.