Sally Beauty Holdings, Inc. (SBH)
NYSE: SBH · Real-Time Price · USD
12.69
+0.61 (5.05%)
At close: Jun 8, 2026, 4:00 PM EDT
12.89
+0.20 (1.58%)
After-hours: Jun 8, 2026, 7:53 PM EDT
Sally Beauty Holdings Stock Forecast
Stock Price Forecast
According to 5 analysts polled by S&P Global, Sally Beauty Holdings stock has a consensus rating of "Buy" and an average price target of $16.4. The average 1-year stock price forecast is 29.24% higher than the current stock price, while the lowest is $13 (+2.44%) and the highest is $20 (+57.60%).
Price Target: $16.4 (+29.24%)
Analyst Consensus: Buy
Analyst Ratings
The average analyst rating for Sally Beauty Holdings stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.
Recommendation Trends
| Rating | Dec '25 | Jan '26 | Feb '26 | Mar '26 | Apr '26 | May '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 2 | 2 | 2 | 2 | 2 | 2 |
| Buy | 0 | 0 | 1 | 1 | 1 | 1 |
| Hold | 2 | 2 | 1 | 1 | 1 | 1 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 1 | 1 | 1 | 1 | 1 | 1 |
| Total | 5 | 5 | 5 | 5 | 5 | 5 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Canaccord Genuity | Canaccord Genuity | Buy Maintains $20 | Buy | Maintains | $20 | +57.60% | May 29, 2026 |
| Morgan Stanley | Morgan Stanley | Sell Reiterates $13 | Sell | Reiterates | $13 | +2.44% | May 12, 2026 |
| TD Cowen | TD Cowen | Buy Reiterates $20 → $17 | Buy | Reiterates | $20 → $17 | +33.96% | May 12, 2026 |
| Raymond James | Raymond James | Buy Upgrades $19 | Buy | Upgrades | $19 | +49.72% | Jan 21, 2026 |
| Jefferies | Jefferies | Hold Maintains $16 | Hold | Maintains | $16 | +26.08% | Jan 14, 2026 |
Financial Forecast
Revenue This Year
3.74B
from 3.70B
Increased by 1.02%
Revenue Next Year
3.83B
from 3.74B
Increased by 2.40%
EPS This Year
2.06
from 1.90
Increased by 8.42%
EPS Next Year
2.23
from 2.06
Increased by 8.45%
EPS and Forward PE are based on non-GAAP adjusted numbers.
Revenue Forecast
| Revenue | 2026 | 2027 | 2028 |
|---|---|---|---|
| High | 3.8B | ||
| Avg | 3.7B | ||
| Low | 3.7B |
Revenue Growth
| Revenue Growth | 2026 | 2027 | 2028 |
|---|---|---|---|
| High | 1.5% | ||
| Avg | 1.0% | ||
| Low | 0.8% |
EPS Forecast
| EPS | 2026 | 2027 | 2028 |
|---|---|---|---|
| High | - | ||
| Avg | 2.06 | ||
| Low | - |
EPS Growth
| EPS Growth | 2026 | 2027 | 2028 |
|---|---|---|---|
| High | - | ||
| Avg | 8.4% | ||
| Low | - |