Snap Inc. (SNAP)

NYSE: SNAP · Real-Time Price · USD
4.665
+0.005 (0.11%)
At close: Jul 14, 2026, 4:00 PM EDT
4.680
+0.015 (0.32%)
After-hours: Jul 14, 2026, 4:23 PM EDT
Market Cap7.73B -43.2%
Revenue (ttm)6.10B +10.3%
Net Income-409.85M
EPS-0.24
Shares Out 1.66B
PE Ration/a
Forward PE7.11
Dividendn/a
Ex-Dividend Daten/a
Volume26,866,987
Open4.600
Previous Close4.660
Day's Range4.575 - 4.705
52-Week Range3.810 - 10.410
Beta1.05
AnalystsHold
Price Target7.43 (+59.27%)
Earnings DateAug 3, 2026

About SNAP

Snap Inc. operates as a technology company in North America, Europe, and internationally. The company offers Snapchat, a visual messaging application with various tabs, such as camera, visual messaging, snap map, stories, and spotlight that enable people to communicate visually through short videos and snaps. It also provides Snapchat+, Lens+, and Snapchat Platinum, a subscription service that provides subscribers access to exclusive, experimental, and pre-release features; Spectacles, an augmented reality (AR) glasses; and advertising products... [Read more]

IPO Date Mar 2, 2017
Employees 5,261
Stock Exchange NYSE
Ticker Symbol SNAP
Full Company Profile

Financial Performance

In 2025, Snap Inc.'s revenue was $5.93 billion, an increase of 10.63% compared to the previous year's $5.36 billion. Losses were -$460.49 million, -34.01% less than in 2024.

Financial Statements

Analyst Summary

According to 43 analysts, the average rating for SNAP stock is "Hold." The 12-month stock price target is $7.43, which is an increase of 59.27% from the latest price.

Price Target
$7.43
(59.27% upside)
Analyst Consensus: Hold
Stock Forecasts

News

Snap price target lowered to $5 from $7 at UBS

UBS analyst Stephen Ju lowered the firm’s price target on Snap (SNAP) to $5 from $7 and keeps a Neutral rating on the shares. The firm adjusted targets for the…

1 day ago - TheFly

Snap (SNAP) Is Still More of a Value Trap than an Opportunity

Snap ($SNAP) has fallen sharply this year, and its valuation looks cheap at first glance. However, I still view the stock more as a potential value trap than as a…

Other symbols: META
1 day ago - TipRanks

Snap Inc. Announces Date of Second Quarter 2026 Results Conference Call

SANTA MONICA, Calif.--(BUSINESS WIRE)--Snap Inc. (NYSE: SNAP) will hold its quarterly conference call to discuss second quarter 2026 financial results on Monday, August 3, 2026 at 2:00 p.m. Pacific Ti...

5 days ago - Business Wire

Snap price target lowered to $6 from $7 at Goldman Sachs

Goldman Sachs lowered the firm’s price target on Snap (SNAP) to $6 from $7 and keeps a Neutral rating on the shares.

6 days ago - TheFly

Snap initiated with a Neutral at DA Davidson

DA Davidson initiated coverage of Snap (SNAP) with a Neutral rating and $5 price target While the company has continued to grow consolidated revenue, the firm believes that the ongoing…

7 days ago - TheFly

Snap price target lowered to $5 from $7 at Wells Fargo

Wells Fargo lowered the firm’s price target on Snap (SNAP) to $5 from $7 and keeps an Equal Weight rating on the shares. The firm doesn’t expect advertising revenue to…

7 days ago - TheFly

Citizens advertising analysts hold an analyst/industry conference call

Analysts, along with Ad Agency Tierra explains 2026 Digital Ad trends (META GOOGL SNAP (SNAP) APP RDDT) on an Analyst/Industry conference call.to be held on July 7. Published first on…

Other symbols: APPGOOGGOOGLMETARDDT
14 days ago - TheFly

Australia toughens kids' social media ban, doubles potential penalties for tech firms

Australia said on Saturday it would double the maximum penalty ​it can impose on tech firms found to have failed to uphold a ground-breaking social media ban for children, ‌as evidence mounts that the...

Other symbols: GOOGGOOGLMETA
17 days ago - Reuters

Arkansas Attorney General files suit against Snap over kid protections

Arkansas Attorney General Tim Griffin said the state has filed a lawsuit against Snap (SNAP). “The lawsuit seeks to hold Snap accountable for engaging in deceptive and unconscionable trade practices,…

19 days ago - TheFly

Snap sued over rape of minor who connected to adult attacker on Snapchat

According to the lawsuit, the girl began using Snapchat in 2021, when she was 11, without her parents' knowledge.

19 days ago - New York Post

Sprout Social launches Snapchat publishing integration

Sprout Social (SPT) announced the launch of its Snapchat (SNAP) publishing integration. Now available to all customers, the integration enables brands to plan, schedule, and automatically publish Stor...

Other symbols: SPT
20 days ago - TheFly

Can Snap Survive the Wearable Graveyard Google Built?

The smartphone era won't last forever, and the tech industry is spending billions to own whatever comes next. Artificial intelligence (AI) has sharpened that ambition, giving new momentum to an old dr...

25 days ago - PYMNTS

After unveiling ridiculously expensive AR glasses, Snap's stock takes a dive

Snap's long-awaited AR glasses, Specs, didn't have the best debut.

27 days ago - TechCrunch

Snap breaks from the pack with heavy $2,195 smart glasses. Wall Street is panning the move.

Snap's stock was extending its declines, as the weight of its new ultraexpensive augmented-reality glasses is seen as a potential “nonstarter for mass appeal.”

27 days ago - Market Watch

Snap Smart Glasses Hit The Market At $2,195 As AR Wearables Reach Inflection Point

After a decade of experiments, the smart glasses category is moving from curiosity to contest

27 days ago - Forbes

Snap Unveils Specs Smart Glasses at AWE 2026

Snap CEO Evan Spiegel reveals new Specs AR smart glasses at the Augmented World Expo in Long Beach, California.

27 days ago - CNET

Snap finally unveiled its Specs AR glasses, and the $2,195 price tag is raising eyebrows

Snap unveiled its Specs AR glasses with EyeConnect at a Long Beach conference. The internet is balking over the $2,195 price tag on the Specs.

27 days ago - Business Insider

Snap CEO Evan Spiegel on new AR Specs: New opportunity to bring computing to the world around you

Evan Spiegel, Snap CEO, joins 'Power Lunch' to discuss the company's latest product launch, competition with Meta and much more.

4 weeks ago - CNBC Television

Snap unveils ‘Specs' augmented reality glasses with $2,195 price — and goal of replacing smartphones

Featuring about four hours of battery life, Specs will be capable running apps via an overlay that will blend seamlessly as the user goes about their daily life, according to Snap.

4 weeks ago - New York Post

Snap Inc. Debuts SPECS Augmented Reality Glasses to Make Computing More Human

LOS ANGELES--(BUSINESS WIRE)--Snap Inc. (NYSE: SNAP) today unveiled SPECS, a wearable computer built into see-through augmented reality glasses. SPECS are available for pre-order today at SPECS.COM fo...

4 weeks ago - Business Wire

Snap CEO Spiegel defends Specs as long-term bet, pushes back against activist pressure

Snap CEO Evan Spiegel told Reuters the company's new Specs augmented-reality glasses are ​part of its long-term strategy, pushing back on activist ‌investor demands to shut down or spin off the cash-b...

4 weeks ago - Reuters

Snap bets on life beyond smartphones with $2,195 Specs augmented-reality glasses

Snap on Tuesday launched its first augmented-reality glasses for consumers at a hefty price of $2,195, pitching the device as the future of how people interact with technology in the AI age.

4 weeks ago - Reuters

Snap unveils $2,195 AR glasses as CEO Evan Spiegel bets on post-smartphone future

Snap is launching Specs, the company's first AR glasses geared toward the broader public instead of developers. The glasses cost $2,195 with a $200 refundable deposit, and are expected to ship later t...

4 weeks ago - CNBC

Snap Inc. Transcript: 2026 AWE Keynote

The event unveiled Specs, advanced AR glasses designed for comfort, immersive visuals, and seamless integration of digital content into daily life. New developer tools, AI features, and monetization options were introduced, with Specs priced at $2,195 and shipping this fall.

4 weeks ago - Transcripts

UK to ban social media for under-16s to 'give kids their childhood back'

The U.K. will ban social media from offering services to under-16s, Prime Minister Keir Starmer announced on Monday, as governments around the world face mounting pressure to ensure child safety onlin...

Other symbols: GOOGGOOGLMETA
4 weeks ago - CNBC