Snap Inc. (SNAP)
| Market Cap | 7.36B -47.0% |
| Revenue (ttm) | 6.10B +10.3% |
| Net Income | -409.85M |
| EPS | -0.24 |
| Shares Out | 1.66B |
| PE Ratio | n/a |
| Forward PE | 6.80 |
| Dividend | n/a |
| Ex-Dividend Date | n/a |
| Volume | 37,123,168 |
| Open | 4.400 |
| Previous Close | 4.420 |
| Day's Range | 4.350 - 4.480 |
| 52-Week Range | 3.810 - 10.410 |
| Beta | 1.02 |
| Analysts | Hold |
| Price Target | 7.58 (+70.72%) |
| Earnings Date | Aug 4, 2026 |
About SNAP
Snap Inc. operates as a technology company in North America, Europe, and internationally. The company offers Snapchat, a visual messaging application with various tabs, such as camera, visual messaging, snap map, stories, and spotlight that enable people to communicate visually through short videos and snaps. It also provides Snapchat+, Lens+, and Snapchat Platinum, a subscription service that provides subscribers access to exclusive, experimental, and pre-release features; Spectacles, an augmented reality (AR) glasses; and advertising products... [Read more]
Financial Performance
In 2025, Snap Inc.'s revenue was $5.93 billion, an increase of 10.63% compared to the previous year's $5.36 billion. Losses were -$460.49 million, -34.01% less than in 2024.
Financial StatementsAnalyst Summary
According to 43 analysts, the average rating for SNAP stock is "Hold." The 12-month stock price target is $7.58, which is an increase of 70.72% from the latest price.
News
Citizens advertising analysts hold an analyst/industry conference call
Analysts, along with Ad Agency Tierra explains 2026 Digital Ad trends (META GOOGL SNAP (SNAP) APP RDDT) on an Analyst/Industry conference call.to be held on July 7. Published first on…
Australia toughens kids' social media ban, doubles potential penalties for tech firms
Australia said on Saturday it would double the maximum penalty it can impose on tech firms found to have failed to uphold a ground-breaking social media ban for children, as evidence mounts that the...
Arkansas Attorney General files suit against Snap over kid protections
Arkansas Attorney General Tim Griffin said the state has filed a lawsuit against Snap (SNAP). “The lawsuit seeks to hold Snap accountable for engaging in deceptive and unconscionable trade practices,…
Snap sued over rape of minor who connected to adult attacker on Snapchat
According to the lawsuit, the girl began using Snapchat in 2021, when she was 11, without her parents' knowledge.
Sprout Social launches Snapchat publishing integration
Sprout Social (SPT) announced the launch of its Snapchat (SNAP) publishing integration. Now available to all customers, the integration enables brands to plan, schedule, and automatically publish Stor...
Can Snap Survive the Wearable Graveyard Google Built?
The smartphone era won't last forever, and the tech industry is spending billions to own whatever comes next. Artificial intelligence (AI) has sharpened that ambition, giving new momentum to an old dr...
After unveiling ridiculously expensive AR glasses, Snap's stock takes a dive
Snap's long-awaited AR glasses, Specs, didn't have the best debut.
Snap breaks from the pack with heavy $2,195 smart glasses. Wall Street is panning the move.
Snap's stock was extending its declines, as the weight of its new ultraexpensive augmented-reality glasses is seen as a potential “nonstarter for mass appeal.”
Rosenblatt sees low expectations for Snap’s Specs
Rosenblatt keeps a Neutral rating on Snap (SNAP) with a $6.40 price target after the company debuted Specs for both developers and consumers at $2,195 per pair. The launch “launches…
High pricing for Snap’s Specs could limit early adoption, says B. Riley
Snap’s (SNAP) launch of its Specs AR glasses is viewed as a positive medium-term development, with a wearable-focused, developer-enabled platform that could expand use cases across consumer and enterp...
Snap Smart Glasses Hit The Market At $2,195 As AR Wearables Reach Inflection Point
After a decade of experiments, the smart glasses category is moving from curiosity to contest
Snap Unveils Specs Smart Glasses at AWE 2026
Snap CEO Evan Spiegel reveals new Specs AR smart glasses at the Augmented World Expo in Long Beach, California.
Snap finally unveiled its Specs AR glasses, and the $2,195 price tag is raising eyebrows
Snap unveiled its Specs AR glasses with EyeConnect at a Long Beach conference. The internet is balking over the $2,195 price tag on the Specs.
Stifel sees adoptions of Snap’s SPECS limited in the near-term
Stifel reiterated a Hold rating on Snap (SNAP) after CEO Evan Spiegel gave a presentation at Augmented World Expo, featuring a handful of new announcements around Lens Studio and the…
Snap CEO Evan Spiegel on new AR Specs: New opportunity to bring computing to the world around you
Evan Spiegel, Snap CEO, joins 'Power Lunch' to discuss the company's latest product launch, competition with Meta and much more.
Snap unveils ‘Specs' augmented reality glasses with $2,195 price — and goal of replacing smartphones
Featuring about four hours of battery life, Specs will be capable running apps via an overlay that will blend seamlessly as the user goes about their daily life, according to Snap.
Snap Launches $2,195 AR Glasses, Calling Them the ‘Computer of the Future’
Social media giant Snap ($SNAP) just introduced Specs, a new $2,195 pair of augmented reality glasses that CEO Evan Spiegel described as a step toward the “computer of the future.”…
Snap launches new augmented reality glasses for $2,195
Snap (SNAP) revealed its new augmented reality glasses today at the Augmented World Expo 2026. The Specs are available for pre-order for $2,195, with a $200 refundable deposit. Specs are…
Snap Inc. Debuts SPECS Augmented Reality Glasses to Make Computing More Human
LOS ANGELES--(BUSINESS WIRE)--Snap Inc. (NYSE: SNAP) today unveiled SPECS, a wearable computer built into see-through augmented reality glasses. SPECS are available for pre-order today at SPECS.COM fo...
Snap CEO Spiegel defends Specs as long-term bet, pushes back against activist pressure
Snap CEO Evan Spiegel told Reuters the company's new Specs augmented-reality glasses are part of its long-term strategy, pushing back on activist investor demands to shut down or spin off the cash-b...
Snap bets on life beyond smartphones with $2,195 Specs augmented-reality glasses
Snap on Tuesday launched its first augmented-reality glasses for consumers at a hefty price of $2,195, pitching the device as the future of how people interact with technology in the AI age.
Snap unveils $2,195 AR glasses as CEO Evan Spiegel bets on post-smartphone future
Snap is launching Specs, the company's first AR glasses geared toward the broader public instead of developers. The glasses cost $2,195 with a $200 refundable deposit, and are expected to ship later t...
Snap Inc. Transcript: 2026 AWE Keynote
The event unveiled Specs, advanced AR glasses designed for comfort, immersive visuals, and seamless integration of digital content into daily life. New developer tools, AI features, and monetization options were introduced, with Specs priced at $2,195 and shipping this fall.
UK to ban social media for under-16s to 'give kids their childhood back'
The U.K. will ban social media from offering services to under-16s, Prime Minister Keir Starmer announced on Monday, as governments around the world face mounting pressure to ensure child safety onlin...
Snapchat limits users under 16 to sharing Spotlights with friends
In an attempt to guard underage users from being doxxed, Snapchat is adding new content control restrictions on its platform: Users between 13 and 15 years old will only be able to share Spotlight pos...