The Southern Company (SO)
NYSE: SO · Real-Time Price · USD
92.05
-0.47 (-0.51%)
At close: May 29, 2026, 4:00 PM EDT
91.66
-0.39 (-0.43%)
After-hours: May 29, 2026, 7:59 PM EDT
The Southern Company Stock Forecast
Stock Price Forecast
According to 24 analysts polled by S&P Global, The Southern Company stock has a consensus rating of "Hold" and an average price target of $101.34. The average 1-year stock price forecast is 10.09% higher than the current stock price, while the lowest is $81 (-12.00%) and the highest is $114 (+23.85%).
Price Target: $101.34 (+10.09%)
Analyst Consensus: Hold
Analyst Ratings
The average analyst rating for The Southern Company stock is "Hold". This means that analysts believe this stock is likely to perform similarly to the overall market.
Recommendation Trends
| Rating | Dec '25 | Jan '26 | Feb '26 | Mar '26 | Apr '26 | May '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 5 | 5 | 6 | 7 | 6 | 6 |
| Buy | 1 | 1 | 1 | 1 | 1 | 1 |
| Hold | 14 | 13 | 13 | 13 | 15 | 15 |
| Sell | 1 | 1 | 1 | 1 | 1 | 1 |
| Strong Sell | 2 | 3 | 2 | 1 | 1 | 1 |
| Total | 23 | 23 | 23 | 23 | 24 | 24 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Truist Financial | Truist Financial | Hold Maintains $103 → $100 | Hold | Maintains | $103 → $100 | +8.64% | May 29, 2026 |
| Morgan Stanley | Morgan Stanley | Sell Maintains $92 → $87 | Sell | Maintains | $92 → $87 | -5.49% | May 21, 2026 |
| Argus Research | Argus Research | Buy Maintains $101 | Buy | Maintains | $101 | +9.72% | May 5, 2026 |
| Goldman Sachs | Goldman Sachs | Hold Maintains $99 → $101 | Hold | Maintains | $99 → $101 | +9.72% | May 4, 2026 |
| Raymond James | Raymond James | Buy Maintains $103 → $104 | Buy | Maintains | $103 → $104 | +12.98% | May 1, 2026 |
Financial Forecast
Revenue This Year
31.90B
from 29.55B
Increased by 7.93%
Revenue Next Year
33.65B
from 31.90B
Increased by 5.51%
EPS This Year
4.71
from 3.92
Increased by 20.19%
EPS Next Year
5.07
from 4.71
Increased by 7.56%
Historical EPS numbers are GAAP, while forecasted numbers may be non-GAAP.
Revenue Forecast
| Revenue | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 33.4B | 35.8B | |||
| Avg | 31.9B | 33.7B | |||
| Low | 28.2B | 29.6B |
Revenue Growth
| Revenue Growth | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 13.0% | 12.3% | |||
| Avg | 7.9% | 5.5% | |||
| Low | -4.7% | -7.3% |
EPS Forecast
| EPS | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 4.85 | 5.21 | |||
| Avg | 4.71 | 5.07 | |||
| Low | 4.44 | 4.73 |
EPS Growth
| EPS Growth | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 23.8% | 10.5% | |||
| Avg | 20.2% | 7.6% | |||
| Low | 13.3% | 0.5% |
Sources: Price targets and consensus ratings provided by S&P Global Market Intelligence. Historical ratings and analyst data provided by TipRanks. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data sources.