Zebra Technologies Corporation (ZBRA)

Zebra Technologies Stock Forecast

Stock Price Forecast

The 8 analysts that cover Zebra Technologies stock have a consensus rating of "Buy" and an average price target of $344, which forecasts a 44.11% increase in the stock price over the next year. The lowest target is $291 and the highest is $410.

Price Target: $344 (+44.11%)

Analyst Consensus: Buy

Target	Low	Average	Median	High
Price	$291	$344	$360	$410
Change	+21.91%	+44.11%	+50.81%	+71.76%

Analyst Ratings

The average analyst rating for Zebra Technologies stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.

Recommendation Trends

Rating	Aug '25	Sep '25	Oct '25	Nov '25	Dec '25	Jan '26
Strong Buy	3	3	3	3	2	2
Buy	1	1	2	2	2	3
Hold	4	4	3	3	3	3
Sell	0	0	0	0	0	0
Strong Sell	0	0	0	0	0	0
Total	8	8	8	8	7	8

Latest Forecasts

Analyst	Firm	Rating	Rating	Action	Price Target	Upside	Date
Guy Hardwick Barclays	Barclays	Buy Maintains $360 → $368	Buy	Maintains	$360 → $368	+54.16%	Jan 12, 2026
Jamie Cook Truist Securities	Truist Securities	Hold Maintains $331 → $291	Hold	Maintains	$331 → $291	+21.91%	Dec 18, 2025
Piyush Avasthy Citigroup	Citigroup	Hold Maintains $346 → $311	Hold	Maintains	$346 → $311	+30.28%	Oct 29, 2025
Jamie Cook Truist Securities	Truist Securities	Hold Maintains $350 → $331	Hold	Maintains	$350 → $331	+38.66%	Oct 29, 2025
Tim Long Barclays	Barclays	Buy Maintains $375 → $360	Buy	Maintains	$375 → $360	+50.81%	Oct 29, 2025

More Analyst Ratings

Financial Forecast

Revenue This Year

5.49B

Increased by 10.26%

from 4.98B

Revenue Next Year

6.04B

Increased by 9.89%

from 5.49B

EPS This Year

16.01

Increased by 57.29%

from 10.18

EPS Next Year

17.88

Increased by 11.69%

from 16.01

Fiscal Year	FY 2020	FY 2021	FY 2022	FY 2023	FY 2024	FY 2025	FY 2026
Period Ending	Dec 31, 2020	Dec 31, 2021	Dec 31, 2022	Dec 31, 2023	Dec 31, 2024	Dec 31, 2025	Dec 31, 2026
Revenue	4.45B	5.63B	5.78B	4.58B	4.98B	5.49B	6.04B
Revenue Growth	-0.83%	26.51%	2.74%	-20.71%	8.66%	10.26%	9.89%
EPS	9.35	15.52	8.80	5.72	10.18	16.01	17.88
EPS Growth	-6.22%	65.99%	-43.30%	-35.00%	77.97%	57.29%	11.69%
Forward PE	-	-	-	-	-	14.91	13.35
No. Analysts	-	-	-	-	-	22	22

Historical EPS numbers are GAAP, while forecasted numbers may be non-GAAP.

Revenue Forecast

Revenue	2025	2026	2027	2028	2029
High	5.7B	6.4B
Avg	5.5B	6.0B
Low	5.2B	5.7B

Revenue Growth

Revenue Growth	2025	2026	2027	2028	2029
High	13.9%	16.3%
Avg	10.3%	9.9%
Low	5.1%	3.7%

EPS Forecast

EPS	2025	2026	2027	2028	2029
High	16.77	19.71
Avg	16.01	17.88
Low	12.85	14.95

EPS Growth

EPS Growth	2025	2026	2027	2028	2029
High	64.7%	23.1%
Avg	57.3%	11.7%
Low	26.2%	-6.7%

Sources: Price targets and analyst ratings provided by Benzinga. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data disclaimer.