Zebra Technologies Corporation (ZBRA)
NASDAQ: ZBRA · Real-Time Price · USD
208.33
+4.71 (2.31%)
Mar 23, 2026, 12:04 PM EDT - Market open
Zebra Technologies Stock Forecast
Stock Price Forecast
The 8 analysts that cover Zebra Technologies stock have a consensus rating of "Buy" and an average price target of $339.75, which forecasts a 63.08% increase in the stock price over the next year. The lowest target is $291 and the highest is $410.
Price Target: $339.75 (+63.08%)
Analyst Consensus: Buy
* Price targets were last updated on Feb 13, 2026.
Analyst Ratings
The average analyst rating for Zebra Technologies stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.
Recommendation Trends
| Rating | Oct '25 | Nov '25 | Dec '25 | Jan '26 | Feb '26 | Mar '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 3 | 3 | 2 | 2 | 2 | 2 |
| Buy | 2 | 2 | 2 | 3 | 3 | 3 |
| Hold | 3 | 3 | 3 | 3 | 3 | 3 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 8 | 8 | 7 | 8 | 8 | 8 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Citigroup | Citigroup | Hold Maintains $311 → $315 | Hold | Maintains | $311 → $315 | +51.20% | Feb 13, 2026 |
| Barclays | Barclays | Buy Maintains $351 → $330 | Buy | Maintains | $351 → $330 | +58.40% | Feb 13, 2026 |
| Needham | Needham | Strong Buy Reiterates $345 | Strong Buy | Reiterates | $345 | +65.60% | Feb 13, 2026 |
| Barclays | Barclays | Buy Maintains $360 → $368 | Buy | Maintains | $360 → $368 | +76.64% | Jan 12, 2026 |
| Truist Securities | Truist Securities | Hold Maintains $331 → $291 | Hold | Maintains | $331 → $291 | +39.68% | Dec 18, 2025 |
Financial Forecast
Revenue This Year
6.12B
from 5.40B
Increased by 13.42%
Revenue Next Year
6.46B
from 6.12B
Increased by 5.54%
EPS This Year
18.14
from 8.18
Increased by 121.76%
EPS Next Year
20.42
from 18.14
Increased by 12.59%
Historical EPS numbers are GAAP, while forecasted numbers may be non-GAAP.
Revenue Forecast
| Revenue | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 6.4B | 6.9B | |||
| Avg | 6.1B | 6.5B | |||
| Low | 5.8B | 6.0B |
Revenue Growth
| Revenue Growth | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 17.9% | 12.0% | |||
| Avg | 13.4% | 5.5% | |||
| Low | 7.8% | -1.7% |
EPS Forecast
| EPS | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 19.26 | 23.57 | |||
| Avg | 18.14 | 20.42 | |||
| Low | 15.02 | 17.03 |
EPS Growth
| EPS Growth | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 135.5% | 29.9% | |||
| Avg | 121.8% | 12.6% | |||
| Low | 83.7% | -6.1% |
Sources: Price targets and analyst ratings provided by Benzinga. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data disclaimer.