Zebra Technologies Corporation (ZBRA)

Zebra Technologies Stock Forecast

Stock Price Forecast

The 8 analysts that cover Zebra Technologies stock have a consensus rating of "Buy" and an average price target of $364.25, which forecasts a 18.54% increase in the stock price over the next year. The lowest target is $300 and the highest is $425.

Price Target: $364.25 (+18.54%)

Analyst Consensus: Buy

Target	Low	Average	Median	High
Price	$300	$364.25	$367	$425
Change	-2.37%	+18.54%	+19.44%	+38.31%

Analyst Ratings

The average analyst rating for Zebra Technologies stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.

Recommendation Trends

Rating	May '25	Jun '25	Jul '25	Aug '25	Sep '25	Oct '25
Strong Buy	3	3	3	3	3	3
Buy	2	2	2	1	1	2
Hold	5	5	4	4	4	3
Sell	0	0	0	0	0	0
Strong Sell	0	0	0	0	0	0
Total	10	10	9	8	8	8

Latest Forecasts

Analyst	Firm	Rating	Rating	Action	Price Target	Upside	Date
Jamie Cook Truist Securities	Truist Securities	Hold Maintains $319 → $350	Hold	Maintains	$319 → $350	+13.90%	Oct 8, 2025
Tim Long Barclays	Barclays	Hold → Buy Initiates $301 → $375	Hold → Buy	Initiates	$301 → $375	+22.04%	Oct 8, 2025
Meta Marshall Morgan Stanley	Morgan Stanley	Hold Maintains $280 → $300	Hold	Maintains	$280 → $300	-2.37%	Aug 6, 2025
Jamie Cook Truist Securities	Truist Securities	Hold Maintains $269 → $319	Hold	Maintains	$269 → $319	+3.81%	Aug 6, 2025
James Ricchiuti Needham	Needham	Strong Buy Maintains $325 → $345	Strong Buy	Maintains	$325 → $345	+12.28%	Aug 6, 2025

More Analyst Ratings

Financial Forecast

Revenue This Year

5.40B

Increased by 8.47%

from 4.98B

Revenue Next Year

5.82B

Increased by 7.77%

from 5.40B

EPS This Year

15.76

Increased by 54.83%

from 10.18

EPS Next Year

17.71

Increased by 12.34%

from 15.76

Fiscal Year	FY 2020	FY 2021	FY 2022	FY 2023	FY 2024	FY 2025	FY 2026
Period Ending	Dec 31, 2020	Dec 31, 2021	Dec 31, 2022	Dec 31, 2023	Dec 31, 2024	Dec 31, 2025	Dec 31, 2026
Revenue	4.45B	5.63B	5.78B	4.58B	4.98B	5.40B	5.82B
Revenue Growth	-0.83%	26.51%	2.74%	-20.71%	8.66%	8.47%	7.77%
EPS	9.35	15.52	8.80	5.72	10.18	15.76	17.71
EPS Growth	-6.22%	65.99%	-43.30%	-35.00%	77.97%	54.83%	12.34%
Forward PE	-	-	-	-	-	19.50	17.35
No. Analysts	-	-	-	-	-	21	21

Historical EPS numbers are GAAP, while forecasted numbers may be non-GAAP.

Revenue Forecast

Revenue	2025	2026	2027	2028	2029
High	5.6B	6.5B
Avg	5.4B	5.8B
Low	5.1B	5.4B

Revenue Growth

Revenue Growth	2025	2026	2027	2028	2029
High	12.8%	20.6%
Avg	8.5%	7.8%
Low	2.7%	-0.4%

EPS Forecast

EPS	2025	2026	2027	2028	2029
High	16.80	20.27
Avg	15.76	17.71
Low	12.93	14.98

EPS Growth

EPS Growth	2025	2026	2027	2028	2029
High	65.0%	28.6%
Avg	54.8%	12.3%
Low	27.0%	-4.9%

Sources: Price targets and analyst ratings provided by Benzinga. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data disclaimer.