Zebra Technologies Corporation (ZBRA)
NASDAQ: ZBRA · Real-Time Price · USD
274.31
-36.26 (-11.68%)
At close: Oct 28, 2025, 4:00 PM EDT
274.48
+0.17 (0.06%)
After-hours: Oct 28, 2025, 7:59 PM EDT

Zebra Technologies Stock Forecast

Stock Price Forecast

The 8 analysts that cover Zebra Technologies stock have a consensus rating of "Buy" and an average price target of $364.75, which forecasts a 32.97% increase in the stock price over the next year. The lowest target is $300 and the highest is $425.

Price Target: $364.75 (+32.97%)
Analyst Consensus: Buy
TargetLowAverageMedianHigh
Price$300$364.75$367$425
Change+9.37%+32.97%+33.79%+54.93%

Analyst Ratings

The average analyst rating for Zebra Technologies stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.

Recommendation Trends

RatingMay '25Jun '25Jul '25Aug '25Sep '25Oct '25
Strong Buy333333
Buy222112
Hold554443
Sell000000
Strong Sell000000
Total10109888

Latest Forecasts

AnalystFirmRatingRatingActionPrice TargetUpsideDate
Citigroup
Citigroup
Hold
Maintains
$340$346
HoldMaintains$340$346+26.13%Oct 9, 2025
Truist Securities
Truist Securities
Hold
Maintains
$319$350
HoldMaintains$319$350+27.59%Oct 8, 2025
Barclays
Barclays
Buy
Initiates
$301$375
BuyInitiates$301$375+36.71%Oct 8, 2025
Morgan Stanley
Morgan Stanley
Hold
Maintains
$280$300
HoldMaintains$280$300+9.37%Aug 6, 2025
Truist Securities
Truist Securities
Hold
Maintains
$269$319
HoldMaintains$269$319+16.29%Aug 6, 2025
More Analyst Ratings

Financial Forecast

Revenue This Year
5.43B
from 4.98B
Increased by 9.07%
Revenue Next Year
5.91B
from 5.43B
Increased by 8.82%
EPS This Year
15.81
from 10.18
Increased by 55.33%
EPS Next Year
17.86
from 15.81
Increased by 12.96%
Fiscal YearFY 2020FY 2021FY 2022FY 2023FY 2024FY 2025FY 2026
Period EndingDec 31, 2020Dec 31, 2021Dec 31, 2022Dec 31, 2023Dec 31, 2024Dec 31, 2025Dec 31, 2026
Revenue
4.45B5.63B5.78B4.58B4.98B5.43B5.91B
Revenue Growth
-0.83%26.51%2.74%-20.71%8.66%9.07%8.82%
EPS
9.3515.528.805.7210.1815.8117.86
EPS Growth
-6.22%65.99%-43.30%-35.00%77.97%55.33%12.96%
Forward PE
-----17.3515.36
No. Analysts
-----2121
Historical EPS numbers are GAAP, while forecasted numbers may be non-GAAP.

Revenue Forecast

Revenue20252026202720282029
High5.7B6.5B
Avg5.4B5.9B
Low5.2B5.4B

Revenue Growth

Revenue Growth20252026202720282029
High
14.1%
20.0%
Avg
9.1%
8.8%
Low
3.4%
-1.0%

EPS Forecast

EPS20252026202720282029
High16.8020.27
Avg15.8117.86
Low12.9314.98

EPS Growth

EPS Growth20252026202720282029
High
65.0%
28.2%
Avg
55.3%
13.0%
Low
27.0%
-5.2%
Sources: Price targets and analyst ratings provided by Benzinga. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data disclaimer.