Zebra Technologies Corporation (ZBRA)
NASDAQ: ZBRA · Real-Time Price · USD
274.31
-36.26 (-11.68%)
At close: Oct 28, 2025, 4:00 PM EDT
274.48
+0.17 (0.06%)
After-hours: Oct 28, 2025, 7:59 PM EDT
Zebra Technologies Stock Forecast
Stock Price Forecast
The 8 analysts that cover Zebra Technologies stock have a consensus rating of "Buy" and an average price target of $364.75, which forecasts a 32.97% increase in the stock price over the next year. The lowest target is $300 and the highest is $425.
Price Target: $364.75 (+32.97%)
Analyst Consensus: Buy
Analyst Ratings
The average analyst rating for Zebra Technologies stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.
Recommendation Trends
| Rating | May '25 | Jun '25 | Jul '25 | Aug '25 | Sep '25 | Oct '25 |
|---|---|---|---|---|---|---|
| Strong Buy | 3 | 3 | 3 | 3 | 3 | 3 |
| Buy | 2 | 2 | 2 | 1 | 1 | 2 |
| Hold | 5 | 5 | 4 | 4 | 4 | 3 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 10 | 10 | 9 | 8 | 8 | 8 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Citigroup | Citigroup | Hold Maintains $340 → $346 | Hold | Maintains | $340 → $346 | +26.13% | Oct 9, 2025 |
| Truist Securities | Truist Securities | Hold Maintains $319 → $350 | Hold | Maintains | $319 → $350 | +27.59% | Oct 8, 2025 |
| Barclays | Barclays | Hold → Buy Initiates $301 → $375 | Hold → Buy | Initiates | $301 → $375 | +36.71% | Oct 8, 2025 |
| Morgan Stanley | Morgan Stanley | Hold Maintains $280 → $300 | Hold | Maintains | $280 → $300 | +9.37% | Aug 6, 2025 |
| Truist Securities | Truist Securities | Hold Maintains $269 → $319 | Hold | Maintains | $269 → $319 | +16.29% | Aug 6, 2025 |
Financial Forecast
Revenue This Year
5.43B
from 4.98B
Increased by 9.07%
Revenue Next Year
5.91B
from 5.43B
Increased by 8.82%
EPS This Year
15.81
from 10.18
Increased by 55.33%
EPS Next Year
17.86
from 15.81
Increased by 12.96%
Historical EPS numbers are GAAP, while forecasted numbers may be non-GAAP.
Revenue Forecast
| Revenue | 2025 | 2026 | 2027 | 2028 | 2029 |
|---|---|---|---|---|---|
| High | 5.7B | 6.5B | |||
| Avg | 5.4B | 5.9B | |||
| Low | 5.2B | 5.4B |
Revenue Growth
| Revenue Growth | 2025 | 2026 | 2027 | 2028 | 2029 |
|---|---|---|---|---|---|
| High | 14.1% | 20.0% | |||
| Avg | 9.1% | 8.8% | |||
| Low | 3.4% | -1.0% |
EPS Forecast
| EPS | 2025 | 2026 | 2027 | 2028 | 2029 |
|---|---|---|---|---|---|
| High | 16.80 | 20.27 | |||
| Avg | 15.81 | 17.86 | |||
| Low | 12.93 | 14.98 |
EPS Growth
| EPS Growth | 2025 | 2026 | 2027 | 2028 | 2029 |
|---|---|---|---|---|---|
| High | 65.0% | 28.2% | |||
| Avg | 55.3% | 13.0% | |||
| Low | 27.0% | -5.2% |
Sources: Price targets and analyst ratings provided by Benzinga. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data disclaimer.