Company Description
Braze, Inc. operates a customer engagement platform that provides interactions between consumers and brands worldwide.
The company offers Braze software development kits that automatically manage data ingestion and deliver mobile and web notifications, in-application/in-browser interstitial messages, and content cards; REST API that can be used to import or export data or to trigger workflows between Braze and brands' existing technology stacks; Partner Data Integrations, which allow brands to sync user cohorts from partners; Data Transformation, in which brands can programmatically sync and transform user data; and Braze Cloud Data Ingestion that enables brands to harness their customer data.
It also offers classification products, including segmentation that can define reusable segments of consumers based upon attributes, events, or predictive propensity scores; segment insights, which allows customers to analyze how segments are performing relative to each other across a set of pre-selected key performance indicators; and predictive suite that allows customers to identify groups of consumers that are of critical business value.
In addition, the company provides Canvas, an orchestration tool that allows customers to create journeys, mapping out multi-steps, and cross-channel messaging experiences; campaigns, which allows customers to send one set of single-channel or multi-channel messages to be delivered to customers in a particular user segment; event and API triggering; marketing pressure management; and reporting and analytics.
Further, it offers personalization products, such as liquid templating platform, connected content platform, content blocks, intelligent timing and channel, personalized variant, and AI item recommendations, and catalogs; and action products.
The company was formerly known as Appboy, Inc. and changed its name to Braze, Inc. in November 2017.
Braze, Inc. was incorporated in 2011 and is headquartered in New York, New York.
| Country | United States |
| Founded | 2011 |
| IPO Date | Nov 17, 2021 |
| Industry | Software - Application |
| Sector | Technology |
| Employees | 1,548 |
| CEO | William Magnuson |
Contact Details
Address: 330 West 34th Street, Floor 18 New York, New York 10001 United States | |
| Phone | (609) 964-0585 |
| Website | braze.com |
Stock Details
| Ticker Symbol | BRZE |
| Exchange | NASDAQ |
| Fiscal Year | February - January |
| Reporting Currency | USD |
| IPO Price | $65.00 |
| CIK Code | 0001676238 |
| CUSIP Number | 10576N102 |
| ISIN Number | US10576N1028 |
| Employer ID | 45-2505271 |
| SIC Code | 7372 |
Key Executives
| Name | Position |
|---|---|
| William Magnuson | Co-Founder, Chairman and Chief Executive Officer |
| Myles Kleeger | President and Chief Commercial Officer |
| Jonathan Hyman | Co-Founder and Chief Technology Officer |
| Isabelle Winkles | Chief Financial Officer |
| Susan Wiseman | General Counsel and Corporate Secretary |
| Pankaj Malik | Chief Accounting Officer |
| Christopher L. Ferris | Head of Investor Relations |
| Hannah Blackington | Senior Communications Manager |
| Priyanka Singh | Chief People Officer |
| Kevin Wang | Chief Product Officer |
Latest SEC Filings
| Date | Type | Title |
|---|---|---|
| Apr 12, 2024 | 144 | Filing |
| Apr 11, 2024 | 144 | Filing |
| Apr 4, 2024 | 144 | Filing |
| Apr 1, 2024 | S-8 | Securities to be offered to employees in employee benefit plans |
| Apr 1, 2024 | 10-K | Annual Report |
| Mar 27, 2024 | 8-K | Current Report |
| Mar 15, 2024 | 144 | Filing |
| Feb 20, 2024 | 144 | Filing |
| Feb 14, 2024 | SC 13G/A | [Amend] Statement of acquisition of beneficial ownership by individuals |
| Feb 14, 2024 | SC 13G/A | [Amend] Statement of acquisition of beneficial ownership by individuals |