MediaAlpha Stock Forecast

Stock Price Forecast

According to 8 analysts polled by S&P Global, MediaAlpha stock has a consensus rating of "Buy" and an average price target of $13.71. The average 1-year stock price forecast is 35.34% higher than the current stock price, while the lowest is $11 (+8.59%) and the highest is $19 (+87.56%).

Price Target: $13.71 (+35.34%)

Analyst Consensus: Buy

Target	Low	Average	Median	High
Price	$11	$13.71	$13	$19
Change	+8.59%	+35.34%	+28.33%	+87.56%

* Price targets were last updated on May 6, 2026.

Analyst Ratings

The average analyst rating for MediaAlpha stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.

Recommendation Trends

Rating	Jan '26	Feb '26	Mar '26	Apr '26	May '26	Jun '26
Strong Buy	3	3	3	3	3	3
Buy	3	3	3	3	3	3
Hold	2	2	2	2	2	2
Sell	0	0	0	0	0	0
Strong Sell	0	0	0	0	0	0
Total	8	8	8	8	8	8

Latest Forecasts

Analyst	Firm	Rating	Rating	Action	Price Target	Upside	Date
Adam Klauber William Blair	William Blair	Buy Maintains n/a	Buy	Maintains	n/a	n/a	Jun 3, 2026
Ben Hendrix RBC Capital	RBC Capital	Buy Maintains $11	Buy	Maintains	$11	+8.59%	May 6, 2026
Maria Ripps Canaccord Genuity	Canaccord Genuity	Buy Maintains $15	Buy	Maintains	$15	+48.08%	May 1, 2026
Cory Carpenter J.P. Morgan	J.P. Morgan	Buy Maintains $11 → $12	Buy	Maintains	$11 → $12	+18.46%	Apr 30, 2026
Thomas McJoynt Griffith KBW	KBW	Buy Reiterates $15	Buy	Reiterates	$15	+48.08%	Apr 30, 2026

More Analyst Ratings

Financial Forecast

Revenue This Year

1.26B

from 1.11B

13.30%

from 1.11B

Revenue Next Year

1.37B

from 1.26B

8.44%

from 1.26B

EPS This Year

1.38

from 3.53

-60.97%

from 3.53

EPS Next Year

1.67

from 1.38

21.03%

from 1.38

Fiscal Year	FY 2021	FY 2022	FY 2023	FY 2024	FY 2025	FY 2026
Period Ending	Dec 31, 2021	Dec 31, 2022	Dec 31, 2023	Dec 31, 2024	Dec 31, 2025	Dec 31, 2026
Revenue	645.27M	459.07M	388.15M	864.70M	1.11B	1.26B
Revenue Growth	10.34%	-28.86%	-15.45%	122.78%	28.78%	13.30%
Gross Profit	101.52M	70.06M	66.71M	143.57M	167.54M	189.26M
Gross Margin	15.73%	15.26%	17.19%	16.60%	15.05%	15.00%
Operating Income	2.15M	-35.39M	-39.92M	53.82M	77.91M	92.93M
Net Income	-5.28M	-57.67M	-40.42M	16.63M	25.62M	58.98M
EPS	-	-	-	-	3.53	1.38
EPS Growth	-	-	-	-	187.52%	-60.97%
Forward PE	60.93	128.06	-	16.32	15.55	7.35
Free Cash Flow	31.02M	50.74M	34.99M	32.34M	96.48M	96.00M
No. Analysts	-	-	-	-	-	8

EPS and Forward PE are based on non-GAAP adjusted numbers.

Revenue Forecast

Revenue	2026	2027	2028
High	1.3B
Avg	1.3B
Low	1.2B

Revenue Growth

Revenue Growth	2026	2027	2028
High	16.2%
Avg	13.3%
Low	8.4%

EPS Forecast

EPS	2026	2027	2028
High	-
Avg	1.38
Low	-

EPS Growth

EPS Growth	2026	2027	2028
High	-
Avg	-61.0%
Low	-