Purple Innovation, Inc. (PRPL)

NASDAQ: PRPL · IEX Real-Time Price · USD
1.23
+0.34 (38.45%)
At close: Dec 6, 2023, 4:00 PM
1.21
-0.02 (-1.63%)
Pre-market: Dec 7, 2023, 7:08 AM EST
38.45%
Market Cap 129.82M
Revenue (ttm) 515.36M
Net Income (ttm) -166.94M
Shares Out 105.55M
EPS (ttm) -1.79
PE Ratio n/a
Forward PE 294.12
Dividend $0.00 (0.08%)
Ex-Dividend Date Apr 27, 2023
Volume 6,073,463
Open 0.89
Previous Close 0.89
Day's Range 0.88 - 1.39
52-Week Range 0.55 - 6.76
Beta 1.62
Analysts Buy
Price Target 4.19 (+240.65%)
Earnings Date Nov 9, 2023

About PRPL

Purple Innovation, Inc. designs and manufactures mattresses, pillows, and cushions. The company also offers bases, foundations, sheets, mattress protectors, bed frames, seat cushions, blankets, and duvets, as well as pet beds. It markets and sells its products through its e-commerce online channels, retail brick-and-mortar wholesale partners, and third-party online retailers, as well as through Purple retail showrooms. The company was founded in 2010 and is headquartered in Lehi, Utah. [Read more]

Founded 2010
Employees 1,600
Stock Exchange NASDAQ
Ticker Symbol PRPL
Full Company Profile

Financial Performance

Financial Statements

Analyst Forecast

According to 6 analysts, the average rating for PRPL stock is "Buy." The 12-month stock price forecast is $4.19, which is an increase of 240.65% from the latest price.

Price Target
$4.19
(240.65% upside)
Analyst Consensus: Buy
Stock Forecasts

News

Purple Announces Positive Black Friday/Cyber Monday Weekend Selling Period and Reiterates 2023 Full Year Outlook Ahead of Investor Conferences

Company Participating in Raymond James TMT & Consumer Conference on December 5 and ROTH MKM Deer Valley Conference on December 14 LEHI, Utah , Dec. 4, 2023 /PRNewswire/ -- Purple Innovation, Inc. (NAS...

2 days ago - PRNewsWire

Purple Introduces Two New Pillows That Offer Deeper Sleep Through Customization and Portability

The New Purple Harmony™ Anywhere and Freeform™ Pillows Further the Leading Brand's Mission to Make Deep Sleep Effortless SALT LAKE CITY , Nov. 14, 2023 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ:...

22 days ago - PRNewsWire

Purple Innovation Reports Third Quarter 2023 Results

Third Quarter Revenue Increased 19% Sequentially vs. Second Quarter and Just Short of Year Ago New Product Transition Costs Temporarily Weighing on Margins Company Expecting Return to Year-over-Year R...

27 days ago - PRNewsWire

Purple Mattress Black Friday (2023): Round-up of Early Mattress & Hybrid Mattress Offers & More Shared by Consumer Articles

BOSTON--(BUSINESS WIRE)--Black Friday sales researchers at Consumer Articles reveal the early Black Friday 2023 offers on Purple mattresses, bed frames, pillows & bedding.

4 weeks ago - Business Wire

Purple Innovation and RemWave Announce Partnership

LEHI, Utah , Nov. 1, 2023 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), the leader in groundbreaking sleep technology and inventor of the GelFlex ®, Grid and BioFi, the creator of...

5 weeks ago - PRNewsWire

Purple to Report Third Quarter 2023 Results on November 9, 2023

LEHI, Utah , Oct. 24, 2023 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), a comfort innovation company known for creating the "World's First No Pressure® Mattress," will report thi...

6 weeks ago - PRNewsWire

PURPLE APPOINTS TRICIA MCDERMOTT AS CHIEF LEGAL OFFICER

McDermott Brings a Successful Track Record of Leading Legal Departments and Driving Intellectual Property Transactions at Several Multibillion Dollar Retail Brands LEHI, Utah , Sept. 27, 2023 /PRNewsw...

2 months ago - PRNewsWire

PURPLE APPOINTS TODD VOGENSEN AS CHIEF FINANCIAL OFFICER

Vogensen Brings a Successful Track Record Driving Results at Multi-Billion Dollar Retailers LEHI, Utah , Sept. 21, 2023 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), the world lea...

2 months ago - PRNewsWire

Purple Innovation Reports Second Quarter 2023 Results

Largest Product Introduction Points Business in the Right Direction LEHI, Utah , Aug. 9, 2023 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), a comfort innovation company known for ...

4 months ago - PRNewsWire

Purple to Report Second Quarter 2023 Results on August 9, 2023

LEHI, Utah , Aug. 2, 2023 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), a comfort innovation company known for creating the "World's First No Pressure® Mattress," will report seco...

4 months ago - PRNewsWire

Purple Launches Two New Mobile-Controlled Adjustable Smart Bases

New Premium and Premium Plus Smart Bases  Promise Comfort and Support for a Healthier Lifestyle SALT LAKE CITY , June 15, 2023 /PRNewswire/ -- Purple Innovation, Inc. ("Purple"), (NASDAQ: PRPL), the w...

6 months ago - PRNewsWire

Purple to Participate in Oppenheimer 23rd Annual Consumer Growth & E-Commerce Conference

LEHI, Utah , June 12, 2023 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple") the leader in comfort innovation and the creator of the renowned Purple® Mattress, today announced that the...

6 months ago - PRNewsWire

PURPLE LAUNCHES INNOVATIVE PREMIUM AND LUXE COLLECTIONS FEATURING NINE NEW MATTRESSES

New Restore™ and Rejuvenate™ Mattresses Feature Proprietary GelFlex® Grid Technology, Proven to Deliver Deeper, More Restorative Sleep SALT LAKE CITY , May 15, 2023 /PRNewswire/ -- Purple Innovation, ...

7 months ago - PRNewsWire

Purple Innovation Reports First Quarter 2023 Results

LEHI, Utah , May 10, 2023 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), a comfort innovation company known for creating the "World's First No Pressure ™ Mattress," today announced...

7 months ago - PRNewsWire

Purple to Report First Quarter 2023 Results on May 9, 2023

LEHI, Utah , May 2, 2023 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), a comfort innovation company known for creating the "World's First No Pressure® Mattress," will report first...

7 months ago - PRNewsWire

Purple Innovation Announces Cooperative Framework with Coliseum Capital

LEHI, Utah--(BUSINESS WIRE)--Purple Innovation, Inc.

8 months ago - Business Wire

Purple Innovation Special Committee Announces Coliseum Capital's Rejection of Settlement Proposal Designed to Treat All Shareholders Fairly

Special Committee's Most Recent Proposal Would Have Given Coliseum the Right to Identify Half of the Non-Management Directors Coliseum Continues to Insist on Control of Company's Board LEHI, Utah , Ma...

9 months ago - PRNewsWire

Purple Innovation Reports Fourth Quarter and Full Year 2022 Results

LEHI, Utah , March 16, 2023 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), a comfort innovation company known for creating the "World's First No Pressure ™ Mattress," today announc...

9 months ago - PRNewsWire

Purple to Report Fourth Quarter and Full Year 2022 Results on March 16, 2023

LEHI, Utah , March 7, 2023 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), a comfort innovation company known for creating the "World's First No Pressure® Mattress," will report fou...

9 months ago - PRNewsWire

Coliseum Capital Files Lawsuit Against Purple Innovation Non-Executive Directors to Ensure Fair and Democratic Board Election

ROWAYTON, Conn.--(BUSINESS WIRE)--Coliseum Capital Management, LLC (together with its managed funds and accounts, "Coliseum"), the largest stockholder of Purple Innovation, Inc.

10 months ago - Business Wire

Purple Special Committee Takes Action to Protect Rights of All Shareholders in Face of Coliseum Capital Management's Effort to Gain Control of the Company

LEHI, Utah--(BUSINESS WIRE)--Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple" or the “Company”), a comfort innovation company known for creating the "World's First No Pressure® Mattress," today announ...

10 months ago - Business Wire

Purple Innovation Responds to Coliseum Capital's Campaign to Replace a Majority of the Board

LEHI, Utah--(BUSINESS WIRE)--Purple Innovation, Inc. (NASDAQ: PRPL) (the “Company” or “Purple”), a comfort innovation company known for creating the "World's First No Pressure Mattress," today respond...

10 months ago - Business Wire

Coliseum Nominates Slate of Highly Qualified and Engaged Director Candidates for Election at Purple Innovation 2023 Annual Meeting

ROWAYTON, Conn.--(BUSINESS WIRE)--Coliseum Capital Partners, L.P. (“Coliseum”), the largest stockholder of Purple Innovation, Inc. (NASDAQ: PRPL) (“Purple”), announced today that it has nominated five...

10 months ago - Business Wire

Purple Innovation, Inc. Announces Pricing of Upsized Public Offering of Class A Common Stock

LEHI, Utah , Feb. 8, 2023 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple" or the "Company"), a comfort innovation company known for creating the "World's First No Pressure® Mattress,"...

10 months ago - PRNewsWire

Purple Innovation, Inc. Announces Public Offering of Class A Common Stock

LEHI, Utah , Feb. 8, 2023 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple" or the "Company"), a comfort innovation company known for creating the "World's First No Pressure® Mattress,"...

10 months ago - PRNewsWire