Purple Innovation, Inc. (PRPL)
NASDAQ: PRPL · Real-Time Price · USD
0.4743
-0.0251 (-5.03%)
At close: May 4, 2026, 4:00 PM EDT
0.493422
+0.0191 (4.03%)
After-hours: May 4, 2026, 6:11 PM EDT

Purple Innovation Statistics

Total Valuation

PRPL has a market cap or net worth of $51.69 million. The enterprise value is $238.42 million.

Market Cap51.69M
Enterprise Value 238.42M

Important Dates

The last earnings date was Tuesday, April 28, 2026, before market open.

Earnings Date Apr 28, 2026
Ex-Dividend Date n/a

Share Statistics

PRPL has 108.99 million shares outstanding. The number of shares has increased by 0.69% in one year.

Current Share Class 108.83M
Shares Outstanding 108.99M
Shares Change (YoY) +0.69%
Shares Change (QoQ) -0.02%
Owned by Insiders (%) 4.81%
Owned by Institutions (%) 16.18%
Float 56.67M

Valuation Ratios

PE Ratio n/a
Forward PE n/a
PS Ratio 0.11
Forward PS 0.10
PB Ratio n/a
P/TBV Ratio n/a
P/FCF Ratio n/a
P/OCF Ratio n/a
PEG Ratio n/a
Financial Ratio History

Enterprise Valuation

EV / Earnings n/a
EV / Sales 0.52
EV / EBITDA n/a
EV / EBIT n/a
EV / FCF n/a

Financial Position

The company has a current ratio of 1.24

Current Ratio 1.24
Quick Ratio 0.49
Debt / Equity n/a
Debt / EBITDA n/a
Debt / FCF n/a
Interest Coverage -1.05

Financial Efficiency

Return on Equity (ROE) n/a
Return on Assets (ROA) -7.50%
Return on Invested Capital (ROIC) -24.41%
Return on Capital Employed (ROCE) -18.98%
Weighted Average Cost of Capital (WACC) 12.51%
Revenue Per Employee $418,440
Profits Per Employee -$57,107
Employee Count1,100
Asset Turnover 1.63
Inventory Turnover 4.69

Taxes

In the past 12 months, PRPL has paid $213,000 in taxes.

Income Tax 213,000
Effective Tax Rate n/a

Stock Price Statistics

The stock price has decreased by -28.21% in the last 52 weeks. The beta is 1.84, so PRPL's price volatility has been higher than the market average.

Beta (5Y) 1.84
52-Week Price Change -28.21%
50-Day Moving Average 0.65
200-Day Moving Average 0.80
Relative Strength Index (RSI) 26.86
Average Volume (20 Days) 411,709

Short Selling Information

The latest short interest is 1.66 million, so 1.53% of the outstanding shares have been sold short.

Short Interest 1.66M
Short Previous Month 1.72M
Short % of Shares Out 1.53%
Short % of Float 2.94%
Short Ratio (days to cover) 5.72

Income Statement

In the last 12 months, PRPL had revenue of $460.28 million and -$62.82 million in losses. Loss per share was -$0.58.

Revenue460.28M
Gross Profit 182.79M
Operating Income -33.93M
Pretax Income -62.71M
Net Income -62.82M
EBITDA -16.17M
EBIT -33.93M
Loss Per Share -$0.58
Full Income Statement

Balance Sheet

The company has $24.96 million in cash and $211.10 million in debt, with a net cash position of -$186.14 million or -$1.71 per share.

Cash & Cash Equivalents 24.96M
Total Debt 211.10M
Net Cash -186.14M
Net Cash Per Share -$1.71
Equity (Book Value) -60.14M
Book Value Per Share -0.55
Working Capital 22.36M
Full Balance Sheet

Cash Flow

In the last 12 months, operating cash flow was -$7.77 million and capital expenditures -$7.45 million, giving a free cash flow of -$15.22 million.

Operating Cash Flow -7.77M
Capital Expenditures -7.45M
Depreciation & Amortization 17.76M
Net Borrowing 20.00M
Free Cash Flow -15.22M
FCF Per Share -$0.14
Full Cash Flow Statement

Margins

Gross margin is 39.71%, with operating and profit margins of -7.37% and -13.65%.

Gross Margin 39.71%
Operating Margin -7.37%
Pretax Margin -13.62%
Profit Margin -13.65%
EBITDA Margin -3.51%
EBIT Margin -7.37%
FCF Margin n/a

Dividends & Yields

PRPL does not appear to pay any dividends at this time.

Dividend Per Share n/a
Dividend Yield n/a
Dividend Growth (YoY) n/a
Years of Dividend Growth n/a
Payout Ratio n/a
Buyback Yield -0.69%
Shareholder Yield -0.69%
Earnings Yield -120.15%
FCF Yield -29.11%

Analyst Forecast

The average price target for PRPL is $0.65, which is 37.04% higher than the current price. The consensus rating is "Hold".

Price Target $0.65
Price Target Difference 37.04%
Analyst Consensus Hold
Analyst Count 2
Revenue Growth Forecast (5Y) n/a
EPS Growth Forecast (5Y) n/a
Stock Forecasts

Fair Value

There are several formulas that can be used to estimate the intrinsic value of a stock.

Lynch Fair Value n/a
Lynch Upside n/a
Graham Number n/a
Graham Upside n/a

Stock Splits

This stock does not have any record of stock splits.

Last Split Date n/a
Split Type n/a
Split Ratio n/a

Scores

Altman Z-Score n/a
Piotroski F-Score 2