Prudential Financial, Inc. (PRU)
NYSE: PRU · Real-Time Price · USD
117.59
-0.07 (-0.06%)
At close: Sep 23, 2026, 4:00 PM EDT
117.59
0.00 (0.00%)
After-hours: Sep 23, 2026, 7:00 PM EDT
Prudential Financial Stock Forecast
Stock Price Forecast
According to 18 analysts polled by S&P Global, Prudential Financial stock has a consensus rating of "Hold" and an average price target of $113.4. The average 1-year stock price forecast is 3.56% lower than the current stock price, while the lowest is $92 (-21.76%) and the highest is $131 (+11.40%).
Price Target: $113.4 (-3.56%)
Analyst Consensus: Hold
Price Target
ChartAnalyst Ratings
The average analyst rating for Prudential Financial stock is "Hold". This means that analysts believe this stock is likely to perform similarly to the overall market.
Recommendation Trends
| Rating | Apr '26 | May '26 | Jun '26 | Jul '26 | Aug '26 | Sep '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 1 | 1 | 0 | 0 | 0 | 0 |
| Buy | 0 | 0 | 0 | 0 | 0 | 0 |
| Hold | 14 | 13 | 14 | 13 | 14 | 14 |
| Sell | 1 | 1 | 1 | 2 | 1 | 1 |
| Strong Sell | 2 | 3 | 3 | 3 | 3 | 3 |
| Total | 18 | 18 | 18 | 18 | 18 | 18 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| TD Cowen | TD Cowen | Hold Reiterates $114 | Hold | Reiterates | $114 | -3.05% | Sep 14, 2026 |
| Raymond James | Raymond James | Hold Maintains n/a | Hold | Maintains | n/a | n/a | Aug 27, 2026 |
| Argus Research | Argus Research | Hold Maintains n/a | Hold | Maintains | n/a | n/a | Aug 26, 2026 |
| Morgan Stanley | Morgan Stanley | Sell Reiterates $92 → $105 | Sell | Reiterates | $92 → $105 | -10.71% | Aug 24, 2026 |
| Wells Fargo | Wells Fargo | Sell Maintains $103 → $110 | Sell | Maintains | $103 → $110 | -6.45% | Aug 19, 2026 |
Financial Forecast
Revenue This Year
59.46B
from 61.23B
Decreased by -2.90%
Revenue Next Year
60.50B
from 59.46B
Increased by 1.75%
EPS This Year
14.42
from 14.43
Decreased by -0.04%
EPS Next Year
14.86
from 14.42
Increased by 3.01%
EPS and Forward PE are based on non-GAAP adjusted numbers.