Prudential Financial, Inc. (PRU)
NYSE: PRU · Real-Time Price · USD
118.30
+1.85 (1.59%)
At close: Nov 2, 2026, 4:00 PM EST
118.50
+0.20 (0.17%)
Pre-market: Nov 3, 2026, 8:54 AM EST
Prudential Financial Analyst Ratings
Ratings History
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| ATB Cormark Capital Markets | ATB Cormark Capital Markets | Buy Maintains $4.47 → $5.36 | Buy | Maintains | $4.47 → $5.36 | -95.47% | Oct 29, 2026 |
| Wells Fargo | Wells Fargo | Sell Maintains $104 → $103 | Sell | Maintains | $104 → $103 | -12.93% | Oct 28, 2026 |
| J.P. Morgan | J.P. Morgan | Hold Reiterates $127 → $124 | Hold | Reiterates | $127 → $124 | +4.82% | Oct 22, 2026 |
| TD Cowen | TD Cowen | Hold Maintains $114 → $112 | Hold | Maintains | $114 → $112 | -5.33% | Oct 21, 2026 |
| Morgan Stanley | Morgan Stanley | Sell Reiterates $105 → $100 | Sell | Reiterates | $105 → $100 | -15.47% | Oct 19, 2026 |
| Barclays | Barclays | Sell Maintains $96 → $94 | Sell | Maintains | $96 → $94 | -20.54% | Oct 19, 2026 |
| Piper Sandler | Piper Sandler | Hold Maintains $120 | Hold | Maintains | $120 | +1.44% | Oct 16, 2026 |
| KBW | KBW | Hold Maintains $123 → $119 | Hold | Maintains | $123 → $119 | +0.59% | Oct 16, 2026 |
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Analyst Star Rankings
Our analyst star rankings are based on these four factors
- Success Rate
- The percentage of ratings that are profitable.
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- The average percentage return within one year of the rating.
- Rating Count
- The more ratings the analyst has provided, the higher the score.
- Recency
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