Purple Innovation, Inc. (PRPL)
NASDAQ: PRPL · Real-Time Price · USD
0.6753
+0.0141 (2.13%)
At close: Apr 1, 2026, 4:00 PM EDT
0.6670
-0.0083 (-1.23%)
After-hours: Apr 1, 2026, 7:16 PM EDT

Purple Innovation Stock Forecast

Stock Price Forecast

The 1 analyst with a 12-month price forecast for Purple Innovation stock has a target of 0.85, which predicts a 25.87% increase from the current stock price of 0.68.

Price Target: $0.85 (+25.87%)
Analyst Consensus: Hold
TargetLowAverageMedianHigh
Price$0.85$0.85$0.85$0.85
Change+25.87%+25.87%+25.87%+25.87%

Analyst Ratings

According to 1 stock analyst, the rating for Purple Innovation is "Hold". This means that the analyst believes this stock is likely to perform similarly to the overall market.

Recommendation Trends

RatingNov '25Dec '25Jan '26Feb '26Mar '26Apr '26
Strong Buy000000
Buy000000
Hold222221
Sell000000
Strong Sell000000
Total222221

Latest Forecasts

AnalystFirmRatingRatingActionPrice TargetUpsideDate
UBS
UBS
Hold
Maintains
$1$0.85
HoldMaintains$1$0.85+25.87%Apr 1, 2026
Wedbush
Wedbush
Hold
Reiterates
$1
HoldReiterates$1+48.08%Mar 26, 2025
Wedbush
Wedbush
Hold
Downgrades
$1.75$1.1
HoldDowngrades$1.75$1.1+62.89%Sep 4, 2024
Craig-Hallum
Craig-Hallum
Hold
Maintains
$2$1.5
HoldMaintains$2$1.5+122.12%Aug 6, 2024
Wedbush
Wedbush
Buy
Reiterates
$2.25
BuyReiterates$2.25+233.19%May 8, 2024
More Analyst Ratings

Financial Forecast

Revenue This Year
537.77M
from 468.73M
Increased by 14.73%
Revenue Next Year
578.58M
from 537.77M
Increased by 7.59%
EPS This Year
-0.23
from -0.48
EPS Next Year
-0.18
from -0.23
Fiscal YearFY 2021FY 2022FY 2023FY 2024FY 2025FY 2026FY 2027
Period EndingDec 31, 2021Dec 31, 2022Dec 31, 2023Dec 31, 2024Dec 31, 2025Dec 31, 2026Dec 31, 2027
Revenue
725.00M573.20M510.54M487.88M468.73M537.77M578.58M
Revenue Growth
11.80%-20.94%-10.93%-4.44%-3.93%14.73%7.59%
EPS
-0.31-1.13-1.17-0.91-0.48-0.23-0.18
EPS Growth
-------
Forward PE
-------
No. Analysts
-----76
Historical EPS numbers are GAAP, while forecasted numbers may be non-GAAP.

Revenue Forecast

Revenue2026202720282029
High578.9M617.6M
Avg537.8M578.6M
Low489.4M524.6M

Revenue Growth

Revenue Growth2026202720282029
High
23.5%
14.9%
Avg
14.7%
7.6%
Low
4.4%
-2.5%

EPS Forecast

EPS2026202720282029
High-0.13-0.12
Avg-0.23-0.18
Low-0.32-0.29

EPS Growth

EPS Growth2026202720282029
High--
Avg--
Low--
Sources: Price targets and analyst ratings provided by Benzinga. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data disclaimer.