Wayfair Inc. (W)
NYSE: W · Real-Time Price · USD
76.33
-2.64 (-3.34%)
At close: Feb 27, 2026, 4:00 PM EST
75.84
-0.49 (-0.64%)
After-hours: Feb 27, 2026, 7:49 PM EST
Wayfair Operating Metrics
| Period Ending | Dec 31, 2025 | Sep 30, 2025 | Jun 30, 2025 | Mar 31, 2025 | Dec 31, 2024 | Sep 30, 2024 | Jun 30, 2024 | Mar 31, 2024 | Dec 31, 2023 | Sep 30, 2023 | Jun 30, 2023 | Mar 31, 2023 | Dec 31, 2022 | Sep 30, 2022 | Jun 30, 2022 | Mar 31, 2022 | Dec 31, 2021 | Sep 30, 2021 | Jun 30, 2021 | Mar 31, 2021 | Dec 31, 2020 | Sep 30, 2020 | Jun 30, 2020 | Mar 31, 2020 | Dec 31, 2019 | Sep 30, 2019 | Jun 30, 2019 | Mar 31, 2019 | Dec 31, 2018 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Active Customers | 21.30M | 21.20M | 21.00M | 21.10M | 21.40M | 21.70M | 22.00M | 22.30M | |||||||||||||||||||||
| Active Customers Growth | -0.47% | -2.30% | -4.55% | -5.38% | -4.46% | -2.69% | 0.92% | 2.76% | |||||||||||||||||||||
| Average Order Value | 301.00 | 317.00 | 328.00 | 301.00 | 290.00 | 310.00 | 313.00 | 285.00 | |||||||||||||||||||||
| Average Order Value Growth | 3.79% | 2.26% | 4.79% | 5.61% | 5.07% | 4.38% | 1.95% | -0.70% | |||||||||||||||||||||
| Orders Delivered | 40.00M | 39.90M | 39.40M | 39.40M | 39.90M | 40.20M | 40.80M | 41.10M | |||||||||||||||||||||
| Orders Delivered Growth | 0.25% | -0.75% | -3.43% | -4.14% | -3.16% | -1.71% | 2.00% | 3.53% | |||||||||||||||||||||
| Revenue Per Active Customer | 586.00 | 578.00 | 572.00 | 562.00 | 555.00 | 545.00 | 540.00 | 537.00 | |||||||||||||||||||||
| Revenue Per Active Customer Growth | 5.59% | 6.06% | 5.93% | 4.66% | 3.35% | 1.30% | -0.92% | -2.72% |
| Period Ending | Sep 30, 2025 | Jun 30, 2025 | Mar 31, 2025 | Dec 31, 2024 | Sep 30, 2024 | Jun 30, 2024 | Mar 31, 2024 | Dec 31, 2023 | Sep 30, 2023 | Jun 30, 2023 | Mar 31, 2023 | Dec 31, 2022 | Sep 30, 2022 | Jun 30, 2022 | Mar 31, 2022 | Dec 31, 2021 | Sep 30, 2021 | Jun 30, 2021 | Mar 31, 2021 | Dec 31, 2020 | Sep 30, 2020 | Jun 30, 2020 | Mar 31, 2020 | Dec 31, 2019 | Sep 30, 2019 | Jun 30, 2019 | Mar 31, 2019 | Dec 31, 2018 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| United States | 10.74B | 10.56B | 10.41B | 10.37B | 10.34B | 10.40B | 10.47B | 10.50B | ||||||||||||||||||||
| United States Growth | 3.87% | 1.46% | -0.59% | -1.18% | -1.37% | 0.46% | 1.18% | 0.18% | ||||||||||||||||||||
| International | 1.47B | 1.45B | 1.44B | 1.48B | 1.50B | 1.50B | 1.50B | 1.52B | ||||||||||||||||||||
| International Growth | -2.07% | -3.20% | -3.93% | -2.83% | -2.02% | -3.78% | -9.75% | -13.28% |
| Period Ending | Dec 31, 2025 | Sep 30, 2025 | Jun 30, 2025 | Mar 31, 2025 | Dec 31, 2024 | Sep 30, 2024 | Jun 30, 2024 | Mar 31, 2024 | Dec 31, 2023 | Sep 30, 2023 | Jun 30, 2023 | Mar 31, 2023 | Dec 31, 2022 | Sep 30, 2022 | Jun 30, 2022 | Mar 31, 2022 | Dec 31, 2021 | Sep 30, 2021 | Jun 30, 2021 | Mar 31, 2021 | Dec 31, 2020 | Sep 30, 2020 | Jun 30, 2020 | Mar 31, 2020 | Dec 31, 2019 | Sep 30, 2019 | Jun 30, 2019 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Selling, General, Administrative, and Technology | 1.78B | 1.81B | 1.85B | 1.87B | 1.98B | 2.10B | 2.22B | 2.36B | |||||||||||||||||||
| Selling, General, Administrative, and Technology Growth | -10.17% | -13.67% | -16.61% | -20.58% | -19.21% | -16.17% | -13.61% | -10.14% | |||||||||||||||||||
| Advertising | 1.43B | 1.48B | 1.50B | 1.49B | 1.47B | 1.42B | 1.41B | 1.39B | |||||||||||||||||||
| Advertising Growth | -3.19% | 3.58% | 6.54% | 7.03% | 5.37% | 0.14% | -2.16% | -4.78% | |||||||||||||||||||
| Customer Service and Merchant Fees | 471.00M | 466.00M | 460.00M | 460.00M | 470.00M | 488.00M | 512.00M | 535.00M | |||||||||||||||||||
| Customer Service and Merchant Fees Growth | 0.21% | -4.51% | -10.16% | -14.02% | -15.62% | -16.15% | -14.95% | -13.71% | |||||||||||||||||||
| Impairment and Other | - | - | - | 60.00M | 38.00M | 16.00M | 14.00M | - | - | - | 44.00M | 83.00M | 82.21M | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
| Impairment and Other Growth | - | - | - | 36.36% | -54.22% | -80.54% | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
| Restructuring | 53.00M | 147.00M | 209.00M | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
Source: Business metrics provided by Main Street Data and sourced from official company press releases and documents.