Baozun Inc. (BZUN)

Baozun Statistics

Total Valuation

Baozun has a market cap or net worth of $165.47 million. The enterprise value is $102.79 million.

Market Cap	165.47M
Enterprise Value	102.79M

Important Dates

The last earnings date was Tuesday, November 25, 2025, before market open.

Earnings Date	Nov 25, 2025
Ex-Dividend Date	n/a

Share Statistics

Baozun has 57.86 million shares outstanding. The number of shares has decreased by -3.53% in one year.

Current Share Class	n/a
Shares Outstanding	57.86M
Shares Change (YoY)	-3.53%
Shares Change (QoQ)	+0.07%
Owned by Insiders (%)	25.18%
Owned by Institutions (%)	21.24%
Float	43.01M

Valuation Ratios

PE Ratio	n/a
Forward PE	7.50
PS Ratio	0.12
Forward PS	n/a
PB Ratio	0.32
P/TBV Ratio	0.39
P/FCF Ratio	n/a
P/OCF Ratio	n/a
PEG Ratio	n/a

Enterprise Valuation

EV / Earnings	n/a
EV / Sales	0.07
EV / EBITDA	5.36
EV / EBIT	n/a
EV / FCF	n/a

Financial Position

The company has a current ratio of 1.87, with a Debt / Equity ratio of 0.38.

Current Ratio	1.87
Quick Ratio	1.25
Debt / Equity	0.38
Debt / EBITDA	1.82
Debt / FCF	n/a
Interest Coverage	-2.34

Financial Efficiency

Return on equity (ROE) is -2.58% and return on invested capital (ROIC) is -0.83%.

Return on Equity (ROE)	-2.58%
Return on Assets (ROA)	-0.65%
Return on Invested Capital (ROIC)	-0.83%
Return on Capital Employed (ROCE)	-1.66%
Revenue Per Employee	$179,349
Profits Per Employee	-$3,746
Employee Count	7,650
Asset Turnover	0.99
Inventory Turnover	3.96

Taxes

In the past 12 months, Baozun has paid $6.80 million in taxes.

Income Tax	6.80M
Effective Tax Rate	n/a

Stock Price Statistics

The stock price has increased by +6.30% in the last 52 weeks. The beta is 0.30, so Baozun's price volatility has been lower than the market average.

Beta (5Y)	0.30
52-Week Price Change	+6.30%
50-Day Moving Average	3.46
200-Day Moving Average	3.12
Relative Strength Index (RSI)	37.87
Average Volume (20 Days)	180,694

Short Selling Information

Short Interest	538,379
Short Previous Month	537,697
Short % of Shares Out	1.24%
Short % of Float	n/a
Short Ratio (days to cover)	2.85

Income Statement

In the last 12 months, Baozun had revenue of $1.37 billion and -$28.66 million in losses. Loss per share was -$0.49.

Revenue	1.37B
Gross Profit	675.49M
Operating Income	-14.37M
Pretax Income	-13.61M
Net Income	-28.66M
EBITDA	19.16M
EBIT	-14.37M
Loss Per Share	-$0.49

Balance Sheet

The company has $355.89 million in cash and $293.22 million in debt, giving a net cash position of $62.68 million or $1.08 per share.

Cash & Cash Equivalents	355.89M
Total Debt	293.22M
Net Cash	62.68M
Net Cash Per Share	$1.08
Equity (Book Value)	775.60M
Book Value Per Share	8.98
Working Capital	443.69M

Cash Flow

Operating Cash Flow	n/a
Capital Expenditures	n/a
Free Cash Flow	n/a
FCF Per Share	n/a

Margins

Gross margin is 49.23%, with operating and profit margins of -1.05% and -2.09%.

Gross Margin	49.23%
Operating Margin	-1.05%
Pretax Margin	-0.99%
Profit Margin	-2.09%
EBITDA Margin	1.40%
EBIT Margin	-1.05%
FCF Margin	n/a

Dividends & Yields

Baozun does not appear to pay any dividends at this time.

Dividend Per Share	n/a
Dividend Yield	n/a
Dividend Growth (YoY)	n/a
Years of Dividend Growth	n/a
Payout Ratio	n/a
Buyback Yield	3.53%
Shareholder Yield	3.53%
Earnings Yield	-17.32%
FCF Yield	n/a

Analyst Forecast

The average price target for Baozun is $4.20, which is 46.34% higher than the current price. The consensus rating is "Strong Buy".

Price Target	$4.20
Price Target Difference	46.34%
Analyst Consensus	Strong Buy
Analyst Count	1
Revenue Growth Forecast (5Y)	5.14%
EPS Growth Forecast (5Y)	n/a

Fair Value

There are several formulas that can be used to estimate the intrinsic value of a stock.

Lynch Fair Value	n/a
Lynch Upside	n/a
Graham Number	n/a
Graham Upside	n/a

Stock Splits

This stock does not have any record of stock splits.

Last Split Date	n/a
Split Type	n/a
Split Ratio	n/a

Scores

Baozun has an Altman Z-Score of 1.4 and a Piotroski F-Score of 2. A Z-score under 3 suggests an increased risk of bankruptcy.

Altman Z-Score	1.4
Piotroski F-Score	2