Baozun Inc. (BZUN)
NASDAQ: BZUN · Real-Time Price · USD
3.730
-0.080 (-2.10%)
Oct 9, 2025, 4:00 PM EDT - Market closed

Baozun Statistics

Total Valuation

Baozun has a market cap or net worth of $215.77 million. The enterprise value is $159.77 million.

Market Cap215.77M
Enterprise Value 159.77M

Important Dates

The next estimated earnings date is Thursday, November 20, 2025, before market open.

Earnings Date Nov 20, 2025
Ex-Dividend Date n/a

Share Statistics

Baozun has 57.85 million shares outstanding. The number of shares has decreased by -2.92% in one year.

Current Share Class n/a
Shares Outstanding 57.85M
Shares Change (YoY) -2.92%
Shares Change (QoQ) -0.02%
Owned by Insiders (%) 25.18%
Owned by Institutions (%) 19.76%
Float 43.00M

Valuation Ratios

PE Ratio n/a
Forward PE 9.67
PS Ratio 0.16
Forward PS 0.03
PB Ratio 0.41
P/TBV Ratio 0.51
P/FCF Ratio n/a
P/OCF Ratio 15.69
PEG Ratio n/a
Financial Ratio History

Enterprise Valuation

EV / Earnings n/a
EV / Sales 0.12
EV / EBITDA 29.06
EV / EBIT n/a
EV / FCF n/a

Financial Position

The company has a current ratio of 1.97, with a Debt / Equity ratio of 0.38.

Current Ratio 1.97
Quick Ratio 1.47
Debt / Equity 0.38
Debt / EBITDA 3.53
Debt / FCF n/a
Interest Coverage -4.48

Financial Efficiency

Return on equity (ROE) is -2.49% and return on invested capital (ROIC) is -1.51%.

Return on Equity (ROE) -2.49%
Return on Assets (ROA) -1.22%
Return on Invested Capital (ROIC) -1.51%
Return on Capital Employed (ROCE) -3.05%
Revenue Per Employee $176,422
Profits Per Employee -$3,375
Employee Count7,650
Asset Turnover 0.99
Inventory Turnover 4.81

Taxes

In the past 12 months, Baozun has paid $2.35 million in taxes.

Income Tax 2.35M
Effective Tax Rate n/a

Stock Price Statistics

The stock price has increased by +1.08% in the last 52 weeks. The beta is 0.27, so Baozun's price volatility has been lower than the market average.

Beta (5Y) 0.27
52-Week Price Change +1.08%
50-Day Moving Average 3.53
200-Day Moving Average 3.09
Relative Strength Index (RSI) 44.88
Average Volume (20 Days) 368,645

Short Selling Information

Short Interest 993,780
Short Previous Month 841,066
Short % of Shares Out 2.29%
Short % of Float n/a
Short Ratio (days to cover) 1.45

Income Statement

In the last 12 months, Baozun had revenue of $1.35 billion and -$25.82 million in losses. Loss per share was -$0.44.

Revenue1.35B
Gross Profit 649.67M
Operating Income -26.69M
Pretax Income -17.73M
Net Income -25.82M
EBITDA 5.50M
EBIT -26.69M
Loss Per Share -$0.44
Full Income Statement

Balance Sheet

The company has $357.86 million in cash and $301.86 million in debt, giving a net cash position of $56.00 million or $0.97 per share.

Cash & Cash Equivalents 357.86M
Total Debt 301.86M
Net Cash 56.00M
Net Cash Per Share $0.97
Equity (Book Value) 791.00M
Book Value Per Share 9.15
Working Capital 455.28M
Full Balance Sheet

Cash Flow

In the last 12 months, operating cash flow was $13.76 million and capital expenditures -$18.04 million, giving a free cash flow of -$4.30 million.

Operating Cash Flow 13.76M
Capital Expenditures -18.04M
Free Cash Flow -4.30M
FCF Per Share -$0.07
Full Cash Flow Statement

Margins

Gross margin is 48.14%, with operating and profit margins of -1.98% and -1.91%.

Gross Margin 48.14%
Operating Margin -1.98%
Pretax Margin -1.31%
Profit Margin -1.91%
EBITDA Margin 0.41%
EBIT Margin -1.98%
FCF Margin n/a

Dividends & Yields

Baozun does not appear to pay any dividends at this time.

Dividend Per Share n/a
Dividend Yield n/a
Dividend Growth (YoY) n/a
Years of Dividend Growth n/a
Payout Ratio n/a
Buyback Yield 2.92%
Shareholder Yield 2.92%
Earnings Yield -11.97%
FCF Yield -1.99%

Analyst Forecast

The average price target for Baozun is $4.20, which is 12.60% higher than the current price. The consensus rating is "Strong Buy".

Price Target $4.20
Price Target Difference 12.60%
Analyst Consensus Strong Buy
Analyst Count 1
Revenue Growth Forecast (5Y) 5.19%
EPS Growth Forecast (5Y) n/a
Stock Forecasts

Fair Value

There are several formulas that can be used to estimate the intrinsic value of a stock.

Lynch Fair Value n/a
Lynch Upside n/a
Graham Number n/a
Graham Upside n/a

Stock Splits

This stock does not have any record of stock splits.

Last Split Date n/a
Split Type n/a
Split Ratio n/a

Scores

Baozun has an Altman Z-Score of 1.41 and a Piotroski F-Score of 4. A Z-score under 3 suggests an increased risk of bankruptcy.

Altman Z-Score 1.41
Piotroski F-Score 4