Baozun Inc. (BZUN)
NASDAQ: BZUN · Real-Time Price · USD
2.555
+0.025 (0.99%)
At close: May 28, 2026, 4:00 PM EDT
2.560
+0.005 (0.20%)
After-hours: May 28, 2026, 4:10 PM EDT

Baozun Statistics

Total Valuation

Baozun has a market cap or net worth of $148.52 million. The enterprise value is $9.15 million.

Market Cap148.52M
Enterprise Value 9.15M

Important Dates

The last earnings date was Wednesday, May 20, 2026, before market open.

Earnings Date May 20, 2026
Ex-Dividend Date n/a

Share Statistics

Baozun has 58.13 million shares outstanding. The number of shares has decreased by -2.19% in one year.

Current Share Class n/a
Shares Outstanding 58.13M
Shares Change (YoY) -2.19%
Shares Change (QoQ) +0.29%
Owned by Insiders (%) 27.19%
Owned by Institutions (%) 23.86%
Float 42.04M

Valuation Ratios

PE Ratio n/a
Forward PE 5.33
PS Ratio 0.10
Forward PS 0.03
PB Ratio 0.28
P/TBV Ratio 0.34
P/FCF Ratio n/a
P/OCF Ratio n/a
PEG Ratio n/a
Financial Ratio History

Enterprise Valuation

EV / Earnings n/a
EV / Sales 0.01
EV / EBITDA 0.22
EV / EBIT 0.95
EV / FCF n/a

Financial Position

The company has a current ratio of 1.82, with a Debt / Equity ratio of 0.34.

Current Ratio 1.82
Quick Ratio 1.29
Debt / Equity 0.34
Debt / EBITDA 3.09
Debt / FCF n/a
Interest Coverage 1.62

Financial Efficiency

Return on equity (ROE) is -2.31% and return on invested capital (ROIC) is 1.43%.

Return on Equity (ROE) -2.31%
Return on Assets (ROA) 0.42%
Return on Invested Capital (ROIC) 1.43%
Return on Capital Employed (ROCE) 1.10%
Weighted Average Cost of Capital (WACC) 3.64%
Revenue Per Employee $220,029
Profits Per Employee -$3,998
Employee Count6,762
Asset Turnover 1.05
Inventory Turnover 5.04

Taxes

In the past 12 months, Baozun has paid $3.74 million in taxes.

Income Tax 3.74M
Effective Tax Rate n/a

Stock Price Statistics

The stock price has decreased by -14.83% in the last 52 weeks. The beta is 0.53, so Baozun's price volatility has been lower than the market average.

Beta (5Y) 0.53
52-Week Price Change -14.83%
50-Day Moving Average 2.60
200-Day Moving Average 2.98
Relative Strength Index (RSI) 45.73
Average Volume (20 Days) 288,610

Short Selling Information

The latest short interest is 594,047, so 1.41% of the outstanding shares have been sold short.

Short Interest 594,047
Short Previous Month 545,465
Short % of Shares Out 1.41%
Short % of Float n/a
Short Ratio (days to cover) 1.29

Income Statement

In the last 12 months, Baozun had revenue of $1.49 billion and -$27.04 million in losses. Loss per share was -$0.47.

Revenue1.49B
Gross Profit 758.85M
Operating Income 9.61M
Pretax Income -14.97M
Net Income -27.04M
EBITDA 40.77M
EBIT 9.61M
Loss Per Share -$0.47
Full Income Statement

Balance Sheet

The company has $413.53 million in cash and $273.00 million in debt, with a net cash position of $140.53 million or $2.42 per share.

Cash & Cash Equivalents 413.53M
Total Debt 273.00M
Net Cash 140.53M
Net Cash Per Share $2.42
Equity (Book Value) 794.27M
Book Value Per Share 9.05
Working Capital 455.47M
Full Balance Sheet

Cash Flow

Operating Cash Flow n/a
Capital Expenditures n/a
Depreciation & Amortization 31.71M
Net Borrowing n/a
Free Cash Flow n/a
FCF Per Share n/a
Full Cash Flow Statement

Margins

Gross margin is 51.00%, with operating and profit margins of 0.65% and -1.82%.

Gross Margin 51.00%
Operating Margin 0.65%
Pretax Margin -1.01%
Profit Margin -1.82%
EBITDA Margin 2.74%
EBIT Margin 0.65%
FCF Margin n/a

Dividends & Yields

Baozun does not appear to pay any dividends at this time.

Dividend Per Share n/a
Dividend Yield n/a
Dividend Growth (YoY) n/a
Years of Dividend Growth n/a
Payout Ratio n/a
Buyback Yield 2.19%
Shareholder Yield 2.19%
Earnings Yield -18.06%
FCF Yield n/a

Analyst Forecast

The average price target for Baozun is $4.15, which is 62.43% higher than the current price. The consensus rating is "Buy".

Price Target $4.15
Price Target Difference 62.43%
Analyst Consensus Buy
Analyst Count 7
Revenue Growth Forecast (5Y) n/a
EPS Growth Forecast (5Y) n/a

Fair Value

There are several formulas that can be used to estimate the intrinsic value of a stock.

Lynch Fair Value n/a
Lynch Upside n/a
Graham Number n/a
Graham Upside n/a

Stock Splits

This stock does not have any record of stock splits.

Last Split Date n/a
Split Type n/a
Split Ratio n/a

Scores

Baozun has an Altman Z-Score of 1.48 and a Piotroski F-Score of 3. A Z-score under 3 suggests an increased risk of bankruptcy.

Altman Z-Score 1.48
Piotroski F-Score 3