Harley-Davidson, Inc. (HOG)
NYSE: HOG · Real-Time Price · USD
20.49
+0.40 (1.99%)
At close: Feb 6, 2026, 4:00 PM EST
20.50
+0.01 (0.05%)
After-hours: Feb 6, 2026, 7:52 PM EST
Revenue
Financials in millions USD. Fiscal year is January - December.
Millions USD. Fiscal year is Jan - Dec.
Fiscal Year | TTM | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 | FY 2015 | FY 2014 | FY 2013 | FY 2012 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Period Ending | Sep '25 Sep 30, 2025 | Dec '24 Dec 31, 2024 | Dec '23 Dec 31, 2023 | Dec '22 Dec 31, 2022 | Dec '21 Dec 31, 2021 | Dec '20 Dec 31, 2020 | Dec '19 Dec 31, 2019 | Dec '18 Dec 31, 2018 | Dec '17 Dec 31, 2017 | Dec '16 Dec 31, 2016 | Dec '15 Dec 31, 2015 | Dec '14 Dec 31, 2014 | Dec '13 Dec 31, 2013 | Dec '12 Dec 31, 2012 |
Motorcycles Revenue | 2.70B | 3.14B | 3.80B | |||||||||||
Motorcycles Revenue Growth | -14.09% | -17.42% | 0.30% | |||||||||||
Parts and Accessories Revenue | 615.16M | 651.96M | 698.10M | |||||||||||
Parts and Accessories Revenue Growth | -5.64% | -6.61% | -4.59% | |||||||||||
Apparel Revenue | 222.69M | 237.27M | 244.33M | |||||||||||
Apparel Revenue Growth | -6.14% | -2.89% | -9.88% | |||||||||||
Licensing Revenue | 18.99M | 22.75M | 28.60M | |||||||||||
Licensing Revenue Growth | -16.54% | -20.46% | -27.46% | |||||||||||
Other HDMC Revenue | 67.50M | 72.59M | 74.59M | |||||||||||
Other HDMC Revenue Growth | -7.02% | -2.68% | 28.57% | |||||||||||
Total HDMC Revenue | 3.62B | 4.12B | 4.84B | |||||||||||
Total HDMC Revenue Growth | -12.19% | -14.92% | -0.88% | |||||||||||
LiveWire Revenue | 24.72M | 26.36M | 38.30M | |||||||||||
LiveWire Revenue Growth | -6.23% | -31.18% | -18.22% | |||||||||||
Motorcycles and Related Products Revenue | 3.64B | 4.15B | 4.88B | |||||||||||
Motorcycles and Related Products Revenue Growth | -12.15% | -15.04% | -1.05% | |||||||||||
Interest Income | 846.63M | 890.84M | 802.08M | |||||||||||
Interest Income Growth | -4.96% | 11.07% | 15.64% | |||||||||||
Other HDFS Revenue | 173.68M | 147.70M | 151.51M | |||||||||||
Other HDFS Revenue Growth | 17.59% | -2.51% | 19.29% | |||||||||||
Total HDFS Revenue | 1.02B | 1.04B | 953.59M | |||||||||||
Total HDFS Revenue Growth | -1.75% | 8.91% | 16.20% | |||||||||||
Revenue (Other) | -3.64B | -4.15B | -4.88B | |||||||||||
Revenue (Total) | 4.66B | 5.19B | 5.84B | |||||||||||
Revenue (Total) Growth | -10.07% | -11.13% | 1.41% |
EBIT
Financials in millions USD. Fiscal year is January - December.
Millions USD. Fiscal year is Jan - Dec.
Fiscal Year | TTM | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 | FY 2015 | FY 2014 | FY 2013 | FY 2012 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Period Ending | Sep '25 Sep 30, 2025 | Dec '24 Dec 31, 2024 | Dec '23 Dec 31, 2023 | Dec '22 Dec 31, 2022 | Dec '21 Dec 31, 2021 | Dec '20 Dec 31, 2020 | Dec '19 Dec 31, 2019 | Dec '18 Dec 31, 2018 | Dec '17 Dec 31, 2017 | Dec '16 Dec 31, 2016 | Dec '15 Dec 31, 2015 | Dec '14 Dec 31, 2014 | Dec '13 Dec 31, 2013 | Dec '12 Dec 31, 2012 |
HDMC Operating Income | 18.07M | 277.84M | 661.15M | |||||||||||
HDMC Operating Income Growth | -93.50% | -57.98% | -2.35% | |||||||||||
LiveWire Operating Income | -82.79M | -109.64M | -116.81M | |||||||||||
Motorcycles and Related Products Operating Income | -64.72M | 168.21M | 544.34M | |||||||||||
Motorcycles and Related Products Operating Income Growth | - | -69.10% | -8.02% | |||||||||||
HDFS Operating Income | 619.07M | 248.42M | 234.74M | |||||||||||
HDFS Operating Income Growth | 149.20% | 5.83% | -26.07% | |||||||||||
Operating Income (Other) | -1.00K | - | - | |||||||||||
Operating Income (Total) | 554.34M | 416.63M | 779.08M | |||||||||||
Operating Income (Total) Growth | 33.05% | -46.52% | -14.32% |
Key Performance Indicators
Financials in millions USD. Fiscal year is January - December.
Millions USD. Fiscal year is Jan - Dec.
Fiscal Year | TTM | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 | FY 2015 | FY 2014 | FY 2013 | FY 2012 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Period Ending | Sep '25 Sep 30, 2025 | Dec '24 Dec 31, 2024 | Dec '23 Dec 31, 2023 | Dec '22 Dec 31, 2022 | Dec '21 Dec 31, 2021 | Dec '20 Dec 31, 2020 | Dec '19 Dec 31, 2019 | Dec '18 Dec 31, 2018 | Dec '17 Dec 31, 2017 | Dec '16 Dec 31, 2016 | Dec '15 Dec 31, 2015 | Dec '14 Dec 31, 2014 | Dec '13 Dec 31, 2013 | Dec '12 Dec 31, 2012 |
United States Harley-Davidson Motorcycle Retail Unit Sales | 81.91K | 94.93K | 98.47K | |||||||||||
United States Harley-Davidson Motorcycle Retail Unit Sales Growth | -13.71% | -3.59% | -9.82% | |||||||||||
Canada Harley-Davidson Motorcycle Retail Unit Sales | 6.50K | 7.09K | 7.42K | |||||||||||
Canada Harley-Davidson Motorcycle Retail Unit Sales Growth | -8.33% | -4.43% | -6.33% | |||||||||||
North America Harley-Davidson Motorcycle Retail Unit Sales | 88.41K | 102.02K | 105.89K | |||||||||||
North America Harley-Davidson Motorcycle Retail Unit Sales Growth | -13.34% | -3.65% | -9.58% | |||||||||||
EMEA Harley-Davidson Motorcycle Retail Unit Sales | 22.58K | 24.08K | 27.01K | |||||||||||
EMEA Harley-Davidson Motorcycle Retail Unit Sales Growth | -6.25% | -10.82% | -11.49% | |||||||||||
Asia Pacific Harley-Davidson Motorcycle Retail Unit Sales | 19.02K | 22.21K | 26.95K | |||||||||||
Asia Pacific Harley-Davidson Motorcycle Retail Unit Sales Growth | -14.37% | -17.59% | -3.41% | |||||||||||
Latin America Harley-Davidson Motorcycle Retail Unit Sales | 2.90K | 2.91K | 2.92K | |||||||||||
Latin America Harley-Davidson Motorcycle Retail Unit Sales Growth | -0.48% | -0.41% | 0.03% | |||||||||||
Total Harley-Davidson Motorcycle Retail Unit Sales | 132.91K | 151.23K | 162.77K | |||||||||||
Total Harley-Davidson Motorcycle Retail Unit Sales Growth | -12.12% | -7.09% | -8.79% | |||||||||||
United States Harley-Davidson Wholesale Motorcycle Unit Shipments | 76.58K | 94.08K | 113.87K | |||||||||||
United States Harley-Davidson Wholesale Motorcycle Unit Shipments Growth | -18.60% | -17.38% | -4.18% | |||||||||||
International Harley-Davidson Wholesale Motorcycle Unit Shipments | 48.40K | 54.79K | 66.12K | |||||||||||
International Harley-Davidson Wholesale Motorcycle Unit Shipments Growth | -11.67% | -17.14% | -11.48% | |||||||||||
Grand American Touring Harley-Davidson Wholesale Motorcycle Unit Shipments | 69.36K | 85.76K | 92.68K | |||||||||||
Grand American Touring Harley-Davidson Wholesale Motorcycle Unit Shipments Growth | -19.13% | -7.47% | 3.15% | |||||||||||
Cruiser Harley-Davidson Wholesale Motorcycle Unit Shipments | 42.05K | 46.24K | 63.95K | |||||||||||
Cruiser Harley-Davidson Wholesale Motorcycle Unit Shipments Growth | -9.06% | -27.70% | 8.36% | |||||||||||
Sportster / Street Harley-Davidson Wholesale Motorcycle Unit Shipments | 9.43K | 12.34K | 18.23K | |||||||||||
Sportster / Street Harley-Davidson Wholesale Motorcycle Unit Shipments Growth | -23.54% | -32.33% | -46.22% | |||||||||||
Adventure Touring Harley-Davidson Wholesale Motorcycle Unit Shipments | 4.14K | 4.54K | 5.13K | |||||||||||
Adventure Touring Harley-Davidson Wholesale Motorcycle Unit Shipments Growth | -8.73% | -11.56% | -52.40% | |||||||||||
Total Harley-Davidson Wholesale Motorcycle Unit Shipments | 124.97K | 148.86K | 179.98K | |||||||||||
Total Harley-Davidson Wholesale Motorcycle Unit Shipments Growth | -16.05% | -17.29% | -7.00% | |||||||||||
LiveWire Motorcycle Unit Shipments | 508.00 | 612.00 | 660.00 | |||||||||||
LiveWire Motorcycle Unit Shipments Growth | -16.99% | -7.27% | 10.55% |
Updated Nov 4, 2025. Data Source: Fiscal.ai.