Harley-Davidson, Inc. (HOG)
Stock Price Chart
Key Info
| Market Cap | 4.40B |
| Revenue (ttm) | 4.51B |
| Net Income (ttm) | 77.54M |
| Shares Out | 153.24M |
| EPS (ttm) | 0.49 |
| PE Ratio | 58.61 |
| Forward PE | 11.35 |
| Dividend | $0.08 |
| Dividend Yield | 0.28% |
Stock Quote
| Trading Day | Oct 20, 2020 |
| Last Price | $28.72 |
| Previous Close | $28.20 |
| Change ($) | 0.52 |
| Change (%) | 1.84% |
| Day's Open | 28.69 |
| Day's Range | 28.69 - 28.78 |
| Day's Volume | 37,102 |
| 52-Week Range | 14.31 - 40.89 |
More Stats
| Market Cap | 4.40B |
| Enterprise Value | 8.71B |
| Earnings Date (est) | Oct 27, 2020 |
| Ex-Dividend Date | Sep 9, 2020 |
| Shares Outstanding | 153.24M |
| Float | 152.15M |
| EPS (basic) | 0.52 |
| EPS (diluted) | 0.49 |
| FCF / Share | 5.33 |
| Dividend | $0.08 |
| Dividend Yield | 0.28% |
| Earnings Yield | 1.71% |
| FCF Yield | 18.56% |
| Payout Ratio | 221.20% |
| Shares Short | 20.41M |
| Short Ratio | 7.25 |
| Short % of Float | 13.41% |
| Beta | 1.55 |
| PE Ratio | 58.61 |
| Forward PE | 11.35 |
| P/FCF Ratio | 5.39 |
| PS Ratio | 0.98 |
| PB Ratio | 2.68 |
| Revenue | 4.51B |
| Operating Income | 123.65M |
| Net Income | 77.54M |
| Free Cash Flow | 817.01M |
| Net Cash | -4.31B |
| Net Cash / Share | -28.13 |
| Gross Margin | 35.98% |
| Operating Margin | 2.74% |
| Profit Margin | 1.70% |
| FCF Margin | 18.12% |
| ROA | 0.98% |
| ROE | 4.39% |
| ROIC | 1.00% |
Analyst Summary
Analyst Consensus: Overweight
Financial Performance
Financial Overview
| Year | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | 5,362 | 5,717 | 5,647 | 5,996 | 5,995 | 6,229 | 5,900 | 5,581 | 5,312 | 4,859 |
| Revenue Growth | -6.21% | 1.23% | -5.82% | 0.02% | -3.74% | 5.57% | 5.72% | 5.06% | 9.31% | - |
| Gross Profit | 1,787 | 2,065 | 2,062 | 2,260 | 2,376 | 2,440 | 2,278 | 2,140 | 1,959 | 1,745 |
| Operating Income | 556 | 714 | 882 | 1,046 | 1,156 | 1,281 | 1,154 | 1,000 | 830 | 561 |
| Net Income | 424 | 531 | 522 | 692 | 752 | 845 | 734 | 624 | 599 | 147 |
| Shares Outstanding | 154 | 163 | 168 | 177 | 192 | 214 | 221 | 226 | 232 | 236 |
| Earnings Per Share | 2.68 | 3.19 | 3.02 | 3.83 | 3.69 | 3.88 | 3.28 | 2.72 | 2.55 | 0.62 |
| EPS Growth | -15.99% | 5.63% | -21.15% | 3.79% | -4.9% | 18.29% | 20.59% | 6.67% | 311.29% | - |
| Dividend Per Share | 1.50 | 1.48 | 1.46 | 1.40 | 1.24 | 1.10 | 0.84 | 0.62 | 0.48 | 0.40 |
| Dividend Growth | 1.35% | 1.37% | 4.29% | 12.9% | 12.73% | 30.95% | 35.48% | 30.53% | 18.75% | - |
| Operating Cash Flow | 868 | 1,206 | 1,005 | 1,174 | 1,100 | 1,147 | 977 | 801 | 885 | 1,092 |
| Capital Expenditures | -181 | -214 | -206 | -256 | -260 | -232 | -208 | -189 | -189 | -171 |
| Free Cash Flow | 687 | 992 | 799 | 918 | 840 | 914 | 769 | 612 | 696 | 922 |
| Cash & Equivalents | 3,171 | 3,477 | 2,841 | 2,894 | 2,909 | 2,979 | 3,084 | 3,135 | 3,670 | 3,230 |
| Total Debt | 7,489 | 7,599 | 6,988 | 6,808 | 6,872 | 5,505 | 5,259 | 5,103 | 5,723 | 5,752 |
| Net Cash / Debt | -4,318 | -4,122 | -4,147 | -3,913 | -3,963 | -2,525 | -2,175 | -1,968 | -2,052 | -2,522 |
| Assets | 10,528 | 10,666 | 9,973 | 9,890 | 9,973 | 9,528 | 9,405 | 9,171 | 9,674 | 9,431 |
| Liabilities | 8,724 | 8,892 | 8,128 | 7,970 | 8,133 | 6,619 | 6,396 | 6,613 | 7,254 | 7,224 |
| Book Value | 1,804 | 1,774 | 1,844 | 1,920 | 1,840 | 2,909 | 3,009 | 2,558 | 2,420 | 2,207 |
Company Profile
Company Details
| Full Name | Harley-Davidson, Inc. |
| Country | United States |
| Employees | 5,600 |
| CEO | Jochen Zeitz |
Stock Information
| Ticker Symbol | HOG |
| Stock Exchange | New York Stock Exchange |
| Sector | Consumer Cyclical |
| Industry | Recreational Vehicles |
| Unique Identifier | NYSE: HOG |
Description
Harley-Davidson manufactures and sells custom, cruiser, and touring motorcycles. The company operates in two segments, Motorcycles and Related Products and Financial Services. The Motorcycles and Related Products segment designs, manufactures, and sells on-road Harley-Davidson motorcycles, including cruiser, touring, standard, sportbike, and dual models, as well as motorcycle parts, accessories, general merchandise, and related services. This segment sells its products to retail customers through a network of independent dealers, as well as e-commerce channels in the United States, Canada, Latin America, Europe, the Middle East, Africa, and the Asia-Pacific. The Financial Services segment provides wholesale financing services, such as floorplan and open account financing of motorcycles, and parts and accessories; and retail financing services, including installment lending for the purchase of new and used Harley-Davidson motorcycles, as well as point-of-sale protection products comprising motorcycle insurance, extended service contracts, and motorcycle maintenance protection. This segment also licenses the Harley-Davidson brand to third-party financial institutions. The company was founded in 1903 and is based in Milwaukee, Wisconsin.