MediaAlpha, Inc. (MAX)
NYSE: MAX · Real-Time Price · USD
12.94
-0.23 (-1.75%)
Aug 21, 2026, 4:00 PM EDT - Market closed

MediaAlpha Income Statement

Millions USD. Fiscal year is Jan - Dec.
Fiscal Year
TTMFY 2025FY 2024FY 2023FY 2022FY 2021
Period Ending
Jun '26 Dec '25 Dec '24 Dec '23 Dec '22 Dec '21
1,2251,114864.7388.15459.07645.27
Revenue Growth
13.84%28.78%122.78%-15.45%-28.86%10.34%
Cost of Revenue
1,044946.06721.13321.44389.01543.75
Gross Profit
180.09167.54143.5766.7170.06101.52
Selling, General & Admin
72.668.2369.9988.1884.3784.18
Research & Development
22.6621.419.7618.4621.0815.2
Operating Expenses
95.2689.6389.76106.64105.4599.38
Operating Income
84.8377.9153.82-39.92-35.392.15
Interest Expense
-10.63-11.24-14.35-15.32-9.25-7.83
Other Non Operating Income (Expenses)
-122.07-121.94-6.6-1.7875.09-3.84
EBT Excluding Unusual Items
-47.87-55.2732.87-57.0230.46-9.52
Asset Writedown
--13.42----
Legal Settlements
-0.45-42.38-11.09---
Other Unusual Items
37.5-1.73---
Pretax Income
-10.82-111.0623.5-57.0230.46-9.52
Income Tax Expense
-118.28-137.821.38-0.46102.91-1.05
Earnings From Continuing Operations
107.4626.7622.12-56.56-72.45-8.48
Minority Interest in Earnings
-10.24-1.14-5.4916.1414.783.2
Net Income
97.2225.6216.63-40.42-57.67-5.28
Net Income to Common
97.2225.6216.63-40.42-57.67-5.28
Net Income Growth
-54.09%----
Shares Outstanding (Basic)
565653464237
Shares Outstanding (Diluted)
706753464261
Shares Change
26.84%25.91%16.39%8.65%-31.52%90.63%
EPS (Basic)
1.750.460.31-0.89-1.37-0.14
EPS (Diluted)
1.430.390.31-0.89-1.37-0.19
EPS Growth
-25.81%----

Additional Metrics

Fiscal Year
TTMFY 2025FY 2024FY 2023FY 2022FY 2021
Period Ending
Jun '26 Dec '25 Dec '24 Dec '23 Dec '22 Dec '21
Free Cash Flow
56.2865.2645.6220.1628.1827.97
Free Cash Flow Per Share
0.800.980.860.440.670.46
Gross Margin
14.71%15.04%16.60%17.19%15.26%15.73%
Operating Margin
6.93%7.00%6.22%-10.29%-7.71%0.33%
Profit Margin
7.94%2.30%1.92%-10.41%-12.56%-0.82%
Free Cash Flow Margin
4.60%5.86%5.28%5.19%6.14%4.33%
EBITDA
87.1181.1760.5-32.65-29.245.5
EBITDA Margin
7.11%7.29%7.00%-8.41%-6.37%0.85%
D&A For EBITDA
2.273.256.687.276.153.35
EBIT
84.8377.9153.82-39.92-35.392.15
EBIT Margin
6.93%7.00%6.22%-10.29%-7.71%0.33%
Effective Tax Rate
--5.89%-337.85%-
SEC Filings: 10-K · 10-Q