NIKE, Inc. (NKE)

NYSE: NKE · Real-Time Price · USD
60.92
+0.91 (1.52%)
At close: Dec 26, 2025, 4:00 PM EST
60.88
-0.03 (-0.06%)
After-hours: Dec 26, 2025, 4:03 PM EST
1.52%
Market Cap90.04B
Revenue (ttm)46.51B
Net Income (ttm)2.52B
Shares Out 1.48B
EPS (ttm)1.71
PE Ratio35.71
Forward PE31.68
Dividend$1.64 (2.69%)
Ex-Dividend DateDec 1, 2025
Volume21,931,313
Open60.00
Previous Close60.00
Day's Range59.86 - 60.93
52-Week Range52.28 - 82.44
Beta1.29
AnalystsBuy
Price Target78.65 (+29.11%)
Earnings DateDec 18, 2025

About NKE

NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells athletic and casual footwear, apparel, equipment, accessories, and services for men, women, and kids in North America, Europe, the Middle East, Africa, Greater China, the Asia Pacific, and Latin America. The company offers its products under the NIKE, Jordan, Jumpman, Converse, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell trademarks. It also provides a line of performance equipment and accessories, including bags, socks, sport balls, eyewear, t... [Read more]

IPO Date Dec 12, 1980
Employees 77,800
Stock Exchange NYSE
Ticker Symbol NKE
Full Company Profile

Financial Performance

In 2025, Nike's revenue was $46.31 billion, a decrease of -9.84% compared to the previous year's $51.36 billion. Earnings were $3.22 billion, a decrease of -43.53%.

Financial Statements

Analyst Summary

According to 27 analysts, the average rating for NKE stock is "Buy." The 12-month stock price target is $78.65, which is an increase of 29.11% from the latest price.

Price Target
$78.65
(29.11% upside)
Analyst Consensus: Buy
Stock Forecasts

News

Trade Tracker: Bryn Talkington buys Nike and On Holding

Bryn Talkington, managing partner at Requisite Capital Management, joins CNBC's 'Halftime Report' to detail her latest retail buys.

25 minutes ago - CNBC Television

Nike is going to get its act together, says Jefferies' Randy Konik

Randy Konik, Jefferies managing director, joins 'Squawk on the Street' to discuss the athleisure market in 2026.

Other symbols: JEF
5 hours ago - CNBC Television

Nike's Revival of Classic Brand Has a Hitch—Soccer Coach Grabbed the Trademark

The nostalgic Total 90 product line is central to Nike's World Cup plans. It just never renewed the trademark rights.

1 day ago - WSJ

Tim Cook just gave Nike a much-needed holiday boost

Tim Cook bought $3 million in Nike shares, nearly doubling his stake in the company. Nike shares jumped after Cook's purchase, signaling support for CEO Elliott Hill's turnaround plan.

1 day ago - Business Insider

Nike stock: does Tim Cook's purchase make NKE a buy at current valuations?

Apple CEO Tim Cook sent a powerful signal Wednesday when he spent nearly $3 million to nearly double his stake in Nike stock (NYSE: NKE), just one day after the athletic-wear company reported a devast...

2 days ago - Invezz

Nike Stock Is Getting a Lift Today. The Reason?

A vote of confidence from the leader of one big brand is helping the shares of another today.

2 days ago - Investopedia

Everything at Nike isn't fixed but North America business is good, says Guggenheim's Siegel

Simeon Siegel, Guggenhiem Securities, joins 'The Exchange' to discuss the retail winners this holiday season, the morning's Nike news and much more.

2 days ago - CNBC Television

Nike shares jump 5% after Apple CEO Tim Cook doubles personal stake that's now worth $6M

Cook, who has been on Nike's board since 2005, bought 50,000 shares at $58.97 each, according to a regulatory filing.

2 days ago - New York Post

2026 Bloomberg Watch List Has 4 Ideal "Safer" DiviDog Buys

Bloomberg's 2026 Dividend Focus list highlights 14 ‘safer' stocks with free cash flow yields exceeding dividend yields, signaling potential buy opportunities. Top projected net gainers for 2026 includ...

Other symbols: ACFCSLDEOEAEMRMRVL
2 days ago - Seeking Alpha

From Tesla To Nike: Why Tim Cook's Buy Is Drawing Market Parallels

Market bottoms rarely arrive with reassurance. They show up when skepticism turns casual — when stocks stop being debated and start being dismissed.

Other symbols: TSLA
2 days ago - Benzinga

Why Is Nike Stock Soaring Wednesday?

Nike Inc (NYSE: NKE) stock rose Wednesday as investors weighed a notable insider purchase against ongoing concerns around tariffs, China demand, and a slower-than-expected turnaround.

2 days ago - Benzinga

Nike Shares Get a Lift After Apple's Tim Cook Doubles His Personal Stake

Cook, the sportswear retailer's lead independent director, bought $2.9 million in shares days after the stock tumbled on a disappointing forecast.

2 days ago - WSJ

Christmas Eve Movers: KBH, LMT, BA, NKE

KB Home (KBH) is downgraded by Raymond James, Lockheed Martin (MLT and Boeing (BA) get expanded Pentagon contracts, and Apple CEO Tim Cook buys $3M of Nike (NKE) shares. Diane King Hall has the latest...

Other symbols: KBHBALMT
2 days ago - Schwab Network

S&P500: Nike Leads Early Movers as US Stocks Hover Near Highs in Today's Indices Analysis

US stocks hold steady after the S&P500 record, with Nike jumping as traders assess strong data and watch sentiment heading into the holiday rally window.

2 days ago - FXEmpire

Nike's stock is on pace to extend this record losing streak. But Tim Cook is buying.

Apple CEO and Nike board member Tim Cook spent nearly $3 million to buy Nike's stock after the latest selloff, roughly doubling his stake.

2 days ago - Market Watch

Nike: Recovery Has Momentum, But There's Also A Margin Problem (Rating Downgrade)

Nike is downgraded from buy to hold due to persistent margin pressure and macro headwinds. Despite double-beat Q2 results and strong North American sales, NKE faces ongoing declines in key internation...

2 days ago - Seeking Alpha

Nike climbs as Apple's Tim Cook buys $3 million in stock

Nike shares ticked up 2% in premarket trading on Wednesday after Apple CEO Tim Cook bought nearly $3 million worth of the sportswear maker's stock.

2 days ago - Reuters

Oppenheimer's Brian Nagel shares his bull case for Nike

Oppenheimer's Brian Nagel joins 'Fast Money' to talk why he believes the slump in Nike shares could be a buying opportunity.

2 days ago - CNBC Television

Nike: There Is A Lot To Be Concerned About

Nike is downgraded from hold to sell due to unsustainable dividends, margin compression, and overvaluation. Despite a 1% revenue increase and North American strength, NKE's net income fell 32% and Chi...

4 days ago - Seeking Alpha

What to know about Nike's road ahead in China

CNBC's retail reporter Gabrielle Fonrouge joins "Closing Bell Overtime" team to discuss Nike's stock performance, the challenges highlighted in the company's latest earnings report and more.

6 days ago - CNBC Television

Nike's challenges from China, retail trading trends & the surge in options demand

Market Domination anchor Jared Blikre breaks down the latest market trends for December 19, 2025. Jared breaks down the day's stock trading moves as we close out the final full week of trading for the...

6 days ago - Yahoo Finance

Nike And Its Usual Once-A-Year 10% Drop

Nike, Inc. remains a Hold, as Fiscal Q2 results and outlook signal neither a compelling buy nor a reason to exit. China's ongoing weakness and aged inventory continue to weigh heavily on EBIT, offsett...

7 days ago - Seeking Alpha

North America was really good for Nike despite weak China sales, says Guggenheim's Simeon Siegel

Simeon Siegel, Guggenheim Securities consumer equity research analyst, joins 'Power Lunch' to discuss what the market's missing with Nike, what's going on with the business and much more.

7 days ago - CNBC Television

Nike Shares Slip Below the Lows That Predated the Hiring of Elliott Hill

Nike hoped a new CEO could get its stock rising again. So far, the change just hasn't done it.

7 days ago - Investopedia

Staying away from Nike as it remains in price discovery mode, says KKM Financial's Jeff Kilburg

Jeff Kilburg, KKM Financial, joins 'CNBC's The Exchange' to discuss Kilburg's thoughts on Nike, the overall market and much more.

7 days ago - CNBC Television