Purple Innovation, Inc. (PRPL)
NASDAQ: PRPL · Real-Time Price · USD
0.7560
-0.0179 (-2.31%)
At close: Jun 25, 2025, 4:00 PM
0.7880
+0.0320 (4.23%)
After-hours: Jun 25, 2025, 7:32 PM EDT

Purple Innovation Statistics

Total Valuation

PRPL has a market cap or net worth of $81.94 million. The enterprise value is $239.35 million.

Market Cap 81.94M
Enterprise Value 239.35M

Important Dates

The next estimated earnings date is Monday, August 4, 2025, after market close.

Earnings Date Aug 4, 2025
Ex-Dividend Date n/a

Share Statistics

PRPL has 108.39 million shares outstanding. The number of shares has increased by 1.92% in one year.

Current Share Class 108.22M
Shares Outstanding 108.39M
Shares Change (YoY) +1.92%
Shares Change (QoQ) -0.11%
Owned by Insiders (%) 4.61%
Owned by Institutions (%) 26.44%
Float 56.30M

Valuation Ratios

PE Ratio n/a
Forward PE n/a
PS Ratio 0.17
Forward PS 0.17
PB Ratio 60.91
P/TBV Ratio n/a
P/FCF Ratio n/a
P/OCF Ratio n/a
PEG Ratio n/a
Financial Ratio History

Enterprise Valuation

EV / Earnings n/a
EV / Sales 0.51
EV / EBITDA n/a
EV / EBIT n/a
EV / FCF n/a

Financial Position

The company has a current ratio of 1.36, with a Debt / Equity ratio of 134.62.

Current Ratio 1.36
Quick Ratio 0.55
Debt / Equity 134.62
Debt / EBITDA 14.21
Debt / FCF n/a
Interest Coverage -2.54

Financial Efficiency

Return on equity (ROE) is -199.85% and return on invested capital (ROIC) is -13.78%.

Return on Equity (ROE) -199.85%
Return on Assets (ROA) -8.37%
Return on Invested Capital (ROIC) -13.78%
Return on Capital Employed (ROCE) -21.52%
Revenue Per Employee $393,346
Profits Per Employee -$55,681
Employee Count 1,200
Asset Turnover 1.40
Inventory Turnover 4.16

Taxes

In the past 12 months, PRPL has paid $45,000 in taxes.

Income Tax 45,000
Effective Tax Rate n/a

Stock Price Statistics

The stock price has decreased by -19.57% in the last 52 weeks. The beta is 1.55, so PRPL's price volatility has been higher than the market average.

Beta (5Y) 1.55
52-Week Price Change -19.57%
50-Day Moving Average 0.75
200-Day Moving Average 0.87
Relative Strength Index (RSI) 48.96
Average Volume (20 Days) 316,072

Short Selling Information

The latest short interest is 3.35 million, so 3.09% of the outstanding shares have been sold short.

Short Interest 3.35M
Short Previous Month 3.80M
Short % of Shares Out 3.09%
Short % of Float 5.96%
Short Ratio (days to cover) 3.03

Income Statement

In the last 12 months, PRPL had revenue of $472.02 million and -$66.82 million in losses. Loss per share was -$0.63.

Revenue 472.02M
Gross Profit 196.82M
Operating Income -45.23M
Pretax Income n/a
Net Income -66.82M
EBITDA -11.41M
EBIT -45.23M
Loss Per Share -$0.63
Full Income Statement

Balance Sheet

The company has $21.63 million in cash and $179.04 million in debt, giving a net cash position of -$157.41 million or -$1.45 per share.

Cash & Cash Equivalents 21.63M
Total Debt 179.04M
Net Cash -157.41M
Net Cash Per Share -$1.45
Equity (Book Value) 1.33M
Book Value Per Share 0.01
Working Capital 29.79M
Full Balance Sheet

Cash Flow

In the last 12 months, operating cash flow was -$24.11 million and capital expenditures -$6.45 million, giving a free cash flow of -$30.55 million.

Operating Cash Flow -24.11M
Capital Expenditures -6.45M
Free Cash Flow -30.55M
FCF Per Share -$0.28
Full Cash Flow Statement

Margins

Gross margin is 41.70%, with operating and profit margins of -9.58% and -14.16%.

Gross Margin 41.70%
Operating Margin -9.58%
Pretax Margin -14.18%
Profit Margin -14.16%
EBITDA Margin -2.42%
EBIT Margin -9.58%
FCF Margin n/a

Dividends & Yields

PRPL does not appear to pay any dividends at this time.

Dividend Per Share n/a
Dividend Yield n/a
Dividend Growth (YoY) n/a
Years of Dividend Growth n/a
Payout Ratio n/a
Buyback Yield -1.92%
Shareholder Yield -1.92%
Earnings Yield -81.54%
FCF Yield -37.29%
Dividend Details

Analyst Forecast

The average price target for PRPL is $1.25, which is 65.34% higher than the current price. The consensus rating is "Hold".

Price Target $1.25
Price Target Difference 65.34%
Analyst Consensus Hold
Analyst Count 2
Revenue Growth Forecast (5Y) 5.04%
EPS Growth Forecast (5Y) n/a
Stock Forecasts

Fair Value

There are several formulas that can be used to estimate the intrinsic value of a stock.

Lynch Fair Value n/a
Lynch Upside n/a
Graham Number n/a
Graham Upside n/a

Stock Splits

This stock does not have any record of stock splits.

Last Split Date n/a
Split Type n/a
Split Ratio n/a

Scores

PRPL has an Altman Z-Score of -1.36 and a Piotroski F-Score of 3. A Z-score under 3 suggests an increased risk of bankruptcy.

Altman Z-Score -1.36
Piotroski F-Score 3