Purple Innovation Statistics
Total Valuation
PRPL has a market cap or net worth of $75.90 million. The enterprise value is $245.64 million.
Important Dates
The last earnings date was Tuesday, November 4, 2025, after market close.
| Earnings Date | Nov 4, 2025 |
| Ex-Dividend Date | n/a |
Share Statistics
PRPL has 108.41 million shares outstanding. The number of shares has increased by 1.19% in one year.
| Current Share Class | 108.24M |
| Shares Outstanding | 108.41M |
| Shares Change (YoY) | +1.19% |
| Shares Change (QoQ) | +0.17% |
| Owned by Insiders (%) | 4.61% |
| Owned by Institutions (%) | 21.21% |
| Float | 56.32M |
Valuation Ratios
| PE Ratio | n/a |
| Forward PE | n/a |
| PS Ratio | 0.17 |
| Forward PS | 0.15 |
| PB Ratio | n/a |
| P/TBV Ratio | n/a |
| P/FCF Ratio | n/a |
| P/OCF Ratio | n/a |
| PEG Ratio | n/a |
Financial Ratio HistoryEnterprise Valuation
| EV / Earnings | n/a |
| EV / Sales | 0.54 |
| EV / EBITDA | n/a |
| EV / EBIT | n/a |
| EV / FCF | n/a |
Financial Position
The company has a current ratio of 1.40
| Current Ratio | 1.40 |
| Quick Ratio | 0.59 |
| Debt / Equity | n/a |
| Debt / EBITDA | 12.12 |
| Debt / FCF | n/a |
| Interest Coverage | -1.30 |
Financial Efficiency
Return on equity (ROE) is -10,270.52% and return on invested capital (ROIC) is -11.41%.
| Return on Equity (ROE) | -10,270.52% |
| Return on Assets (ROA) | -6.64% |
| Return on Invested Capital (ROIC) | -11.41% |
| Return on Capital Employed (ROCE) | -15.84% |
| Revenue Per Employee | $380,843 |
| Profits Per Employee | -$47,234 |
| Employee Count | 1,200 |
| Asset Turnover | 1.49 |
| Inventory Turnover | 4.27 |
Taxes
In the past 12 months, PRPL has paid $35,000 in taxes.
| Income Tax | 35,000 |
| Effective Tax Rate | n/a |
Stock Price Statistics
The stock price has decreased by -18.77% in the last 52 weeks. The beta is 1.86, so PRPL's price volatility has been higher than the market average.
| Beta (5Y) | 1.86 |
| 52-Week Price Change | -18.77% |
| 50-Day Moving Average | 0.95 |
| 200-Day Moving Average | 0.86 |
| Relative Strength Index (RSI) | 24.17 |
| Average Volume (20 Days) | 538,366 |
Short Selling Information
The latest short interest is 1.78 million, so 1.64% of the outstanding shares have been sold short.
| Short Interest | 1.78M |
| Short Previous Month | 1.82M |
| Short % of Shares Out | 1.64% |
| Short % of Float | 3.17% |
| Short Ratio (days to cover) | 4.41 |
Income Statement
In the last 12 months, PRPL had revenue of $457.01 million and -$56.68 million in losses. Loss per share was -$0.53.
| Revenue | 457.01M |
| Gross Profit | 188.44M |
| Operating Income | -32.48M |
| Pretax Income | -56.76M |
| Net Income | -56.68M |
| EBITDA | -4.92M |
| EBIT | -32.48M |
| Loss Per Share | -$0.53 |
Full Income StatementBalance Sheet
The company has $32.36 million in cash and $200.11 million in debt, giving a net cash position of -$167.75 million or -$1.55 per share.
| Cash & Cash Equivalents | 32.36M |
| Total Debt | 200.11M |
| Net Cash | -167.75M |
| Net Cash Per Share | -$1.55 |
| Equity (Book Value) | -26.91M |
| Book Value Per Share | -0.25 |
| Working Capital | 39.31M |
Full Balance SheetCash Flow
In the last 12 months, operating cash flow was -$21.27 million and capital expenditures -$7.16 million, giving a free cash flow of -$28.43 million.
| Operating Cash Flow | -21.27M |
| Capital Expenditures | -7.16M |
| Free Cash Flow | -28.43M |
| FCF Per Share | -$0.26 |
Full Cash Flow StatementMargins
Gross margin is 41.23%, with operating and profit margins of -7.11% and -12.40%.
| Gross Margin | 41.23% |
| Operating Margin | -7.11% |
| Pretax Margin | -12.42% |
| Profit Margin | -12.40% |
| EBITDA Margin | -1.08% |
| EBIT Margin | -7.11% |
| FCF Margin | n/a |
Dividends & Yields
PRPL does not appear to pay any dividends at this time.
| Dividend Per Share | n/a |
| Dividend Yield | n/a |
| Dividend Growth (YoY) | n/a |
| Years of Dividend Growth | n/a |
| Payout Ratio | n/a |
| Buyback Yield | -1.19% |
| Shareholder Yield | -1.19% |
| Earnings Yield | -72.77% |
| FCF Yield | -36.50% |
Dividend DetailsAnalyst Forecast
The average price target for PRPL is $1.00, which is 42.84% higher than the current price. The consensus rating is "Hold".
| Price Target | $1.00 |
| Price Target Difference | 42.84% |
| Analyst Consensus | Hold |
| Analyst Count | 1 |
| Revenue Growth Forecast (5Y) | 5.66% |
| EPS Growth Forecast (5Y) | n/a |
Stock ForecastsFair Value
There are several formulas that can be used to estimate the intrinsic value of a stock.
| Lynch Fair Value | n/a |
| Lynch Upside | n/a |
| Graham Number | n/a |
| Graham Upside | n/a |
Stock Splits
This stock does not have any record of stock splits.
| Last Split Date | n/a |
| Split Type | n/a |
| Split Ratio | n/a |
Scores
| Altman Z-Score | n/a |
| Piotroski F-Score | 4 |
